Search Results for "personas"

Web design

Best 10 ways to design your B2B website

B2B eCommerce revenues have been expected to double this year since most of the companies have preferred to work from home. 55% of B2B buyers are on the run to complete at least half of their purchase online. Since the buyer’s preferences have changed constantly and have even adjusted to […]

Marketing

5 Effective Ways to Convert More Leads

Converting leads into customers can be difficult without using the right strategies. One of the quickest ways to increase conversions is to make sure leads are valid potential customers. Looking at customer personas, customer behavior and metrics like conversion rates can help businesses to minimize the time they spend reaching […]

Marketing

B2B Digital Marketing Strategies To Gain Traction

Statistics show that over $600 billion has been spent on digital marketing in 2020 as a part of marketing expenditure. With the growing smartphone users, digital marketers have understood the importance of a mobile-friendly website, which can help them to improve their business. Digital marketing is becoming the major source […]

Branding

How to Make Your Brand Memorable

Creating a memorable brand is not as easy as you may think. Brands are everywhere and if you want yours to stand out from the rest, it can be tricky. From the name and logo all the way through to the use of social media, a brand consists of many […]

Social media

6 Effective Ways to Use Instagram Stories Polls

As you look at a detailed Instagram analytics report, you might not be pleased with your progress. You were promised infinitely more followers, greater engagement, and stronger website traffic if you used Instagram Stories to market your business. There are many tactics to increase the metrics on your Stories platform, […]

Marketing

To Grab Gen Z Attention Target Instagram

Let’s admit it. Gen Z is completely and utterly fascinated with Instagram, thanks to Instagram stories, a feature similar to Snapchat stories. And, brands, no matter what, need to especially focus on this generation more than millennials because according to a study by Goldman Sachs, this demographic is being considered […]