Marketing

Why Infographics Are Important?
Marketing

Why Infographics Are Important?

This is the age of Big Data where 1.5 billion pieces of content, 140 million tweets, and 2 million videos are being created every day. Thanks to the advent of information technology we are surrounded by data everywhere. We are constantly made to face large volumes of data in the […]

The Importance of Brand Exposure
Marketing

The Importance of Brand Exposure

No matter the industry you’re in, there are probably countless companies with similar products and services to yours. In most cases, consumers are able to choose from a number of different brands. Since there is a lot of competition in every industry it can be hard to get noticed, which […]

SEO, AdWords, and the Australian Online Businesses
Marketing

SEO, AdWords, and the Australian Online Businesses

Search Engine Optimization (SEO), Search Engine Marketing (SEM), AdWords, Online Marketing – so many terms to keep up with, it’s easy to bite your tongue. Around 80% of Australian online businesses have implemented various strategies to enhance their online presence, but only about 30% of them report positive results. It […]

What Are PWAs and How Have They Changed the Market?
Marketing

What Are PWAs and How Have They Changed the Market?

PWA – Progressive Web App is a solution that by definition allows you to combine the advantages of a website and a dedicated mobile application. The main idea behind it was to enable the creation of an application that would retain all benefits of mobile applications without requiring individual development […]