It is time to eliminate the marketing middleman, to put an end to fake clicks and help customers take control of the data they share. Blockchain technology helps marketers build better customer relationships and reduces the average cost of advertising. What role can blockchain play in marketing? Blockchain technology transcends […]
At first glance, blogging looks like a fairly straightforward activity. After all, writing a short blog post doesn’t look like it requires too much effort. It’s just a matter of regularly posting “something” to the blog and the readers will keep turning up — right? Most bloggers quickly discover that […]
Instagram – love it or hate it, with over 800 million subscribers, the one thing that you cannot do is to ignore it. According to Statista, the number of users has increased almost tenfold since 2013. And there is no indication that this growth will slow down anytime soon. This […]
Return Path Particularly if you are a beginner, this is the go-to place for easy to consume content on metrics and deliverability. These two aspects of email marketing are challenging for most people. You’ll find yourself returning to this path often due to the way it delivers email marketing related […]
The internet is an ever-changing place. What works today won’t necessarily work tomorrow. Nevertheless, there are strategies for internet marketing that have worked before, are working today, and will work tomorrow. These are the strategies I want to place emphasis. As an internet marketer, you should be well acquainted with […]
Not only getting thousands of new installs for your high-end mobile app every day but converting those installs into highly engaged and profitable customers is the real success. That is the reason, increasing app engagement and user retention should be your major concerns right after getting the new mobile app […]
Cloud computing is one of the most significant digital marketing strategies that can boost your online marketing in numerous ways. It might have been around for some time, but businesses, especially small-sized ones, continue to underestimate it. Cloud computing can make processes more efficient, boost collaboration, and productivity while saving […]
We all are aware of the fact that the digital landscape on the internet has constantly been changing. Because of the internet being dynamic in nature, we’ll always be going to find ourselves marketing our product or idea through innovative media to attract more customers. The experience in this field […]
If you want your website to be profitable, you need to secure a higher conversion rate. For some sites, that means getting more people to buy your products. For others, it means getting more people to sign up for your newsletter or have them contact you for more information. In […]
What is the Blockchain? The Blockchain has in recent times attracted much attention yet failed to bring clarity to many. In simple words, the blockchain is a cumulatively incrementing list of records identified by a cryptographic hash, a timestamp, and a transaction data. The cryptographic hash is a unique number […]
The paywall is a very successful tool for marketing membership programs online. Most online readers are used to getting information and content for free, but that does not mean a business cannot create tantalizing content to lure clients to become paying members. The following should help you understand why the […]
Half of the world are using the Instagram platform. This means that is becoming a favorite platform fast. We all like pretty and appealing photos which is what Instagram is all about. Joining is easy and once you get a hang of it, sharing photos is also easy. However, if […]