The Value of Website Development to Your Business

The Value of Website Development to Your Business

No one needs to tell you that we are living in a digital age. Everything is going digital in one form or another. Who knows how virtual reality and augmented reality are going to transform the world, and what new surprises they are going to present once people get a […]

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How Japanese Businesses Use Instagram to Increase Brand Awareness

How Japanese Businesses Use Instagram to Increase Brand Awareness

It is an established and a well-known fact that Japan is one of the economic giants worldwide. Having achieved a remarkable growth and rapid expansion in the second half of the 20th century after the second world war, its triumph is greatly propelled by the highly successful car and electronics […]

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How to Create a Fun Logo That Helps Improve Loyalty to Your Brand

How to Create a Fun Logo That Helps Improve Loyalty to Your Brand

How seriously are you taking the process of creating a logo for your startup? If, in the past few days, you did not take the task seriously, now would be the best time to do so. Otherwise, your website can expect a drop in traffic or an increase in bounce rate […]

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Why Businesses Should Stop Using Personal Facebook Profiles

Why Businesses Should Stop Using Personal Facebook Profiles

Many small and medium-sized businesses still use their personal Facebook profile to promote and market their business, and it needs to stop. Many larger businesses and brands do not use their personal Facebook page to promote their brand simply because they are not built on a person. However, the same […]

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How WalMart Has Become a Successful Brand

How WalMart Has Become a Successful Brand

WalMart is an American multinational retailing corporation that has become one of the largest company in the world. Many retailers and businesses today try to implement similar strategies to try to mimic WalMart’s success. With such a big corporation and years of history, it can sometimes be a tedious process to find and understand […]

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Brand Awareness: Connecting with Real People

Brand Awareness:  Connecting with Real People

The brand name and reputation of every organization, product or service influences its customers. These days, the majority of people go for branded items instead of cheap low quality alternatives. The reason behind it is largely about ‘Trust’. If you have developed a new product or recently incorporated firm selling […]

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Top Checklist to Know If Your Business Name is Brandable

Top Checklist to Know If Your Business Name is Brandable

Why do you have to care about your business name? Well as a matter of fact, after all the euphoria of launching, you will be stuck with a name that you may discover is difficult to brand. Given the long term nature of business names; you’d probably have to spend […]

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How To Build Online And Offline Brand Awareness

How To Build Online And Offline Brand Awareness

If your business is not doing as well as you think it should, then it might not be because of some possible reasons that you’ve identified.It might not be about whether it’s better to marketing online or offline.It might not be about your marketing strategy and your sales process.And it […]

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