Using social media sites to promote a product or service has to be one of the effective ways of reaching the widest cross-section of people at minimal costs. And among all social media platforms, none can compete with Facebook. Though the medium is already popular and loads of people use […]

Finding new ways to appeal to clients is always a struggle—whether you have an online business or a physical one. It’s not easy to attract new business, and looking into some new ways can always take a lot more time and effort than you were planning on. One way you […]

What is PPC (Pay Per Click)? PPC service is not new, it has been around for many years. Though, its use is brand new for many businesses. So if you want to know to leverage this true ad platform to drive profitable online consumer behavior. Driving fast traffic to your […]

When it comes to understanding mobile marketing trends, push notifications play a pivotal role. These intimations are drafted by businesses for increasing outreach and page views. Apart from that, push notifications can also help companies with sales by improving user engagement. However, more often than not push notifications are ignored […]

Currently, there is a lot happening in the industry and one of them is ad blocking. Depending who you are (A customer or an advertiser), you might consider it as a savior or a budding problem. Well, both the points make sense, to some extent. No matter who you are […]

Having knack in the specific business field pays ‘nil’ today until promoted. Online marketing is seducing marketers intensely. It does not burn a hole in the pocket. Therefore, small businessmen to bigwigs love to invest in digital marketing. If you are naïve to its basics, let I illustrate, specifically about […]

Adsterra, the ad network that emerged in the year 2013 has gained a reputed place in the online advertising industry. A number of webmasters consider it to be a fairly good alternative for Google Adsense. Not only the website publishers, but the advertisers can be benefitted too through this ad […]

The well-known secret in generating results in the online business or e-commerce is website Traffic. Everybody knows it; every site wants it and every site needs it. The point of websites is to be visited and viewed by potential customers. Many companies spend lots of money and effort to design […]