What is network marketing you may ask? We have the answer for you here. Network marketing is a business model that is essentially person-to-person sales by individuals representatives. This type of model usually requires one to build a network of salespeople and partners that assist with getting exposure and making […]
In business, lead generation is one of the most crucial aspects, an integrated marketing communications plan helps businesses to create awareness and attract prospective customers from different platforms and markets. Such a plan should combine factors like PR, communications, sales, and marketing mix. All these have various roles to play, […]
People widely use marijuana for medical and recreational purposes all around the world. Thus, it is produced by multiple manufacturers as well. This makes the competition in this industry tough. Hence, if you own such a business, it is essential to make your Marijuana Boxes unique. This will make your […]
One of the biggest challenges for businesses nowadays is processing an infinite amount of data to provide valuable insights and real-time visibility. Companies need to use tools that help them make informed decisions and have a constructive impact on their organization. An HR dashboard is an advanced business intelligence tool […]
Just because you make that doesn’t mean that they will buy it. You have to add value to your product. While working on your brand identity, you have to keep some key points in your mind. Make it easy for people to remember. Stand Out and catch the attention. Make […]
Although mass marketing is simpler and more applicable to a wider audience, targeted marketing typically produces better results in the long run. This is because targeted marketing allows you to reach a specific and specially selected audience, as opposed to mass marketing’s attempt to just reach as many people as […]
Small business owners or even new business owners do not have a lot of budget or money to spend on the advertisement sector of their company. But the reality is that for any business to thrive and survive post-pandemic, it is important to draft and apply the best local brand […]
In the last five years, e-commerce has emerged as an alternative to brick-and-mortar shopping. Thanks to online storefronts, consumers can now buy products and services without leaving their homes. For businesses, it’s an option that allows them to reach a wider audience and higher sales. Today e-commerce can be a […]
What makes you different from the 7.9 billion people on Earth? It is undoubtedly your identity. Your identity is the way you present yourself to the world and the picture you create in there. Your identity is the only factor that defines ‘the unique YOU.’ Now understand how important your […]
Although brand building is believed to mostly involve creating logos, recognizable packaging, and creating a consistent outward appearance of a product, service, or company, it actually requires extensive face-to-face personal selling in order to be truly successful. Outdoor events are a great and safe way to attract new customers and […]
Despite spending a hefty sum in expanding their online campaigns, direct marketing efforts, and lead generation campaigns, marketers often fail to make the most out of their budget. It takes a toll on companies that operate on a tight budget allocation and depend on immediate conversions rather than reaping the […]
For a long, brands have been using influencers to market their products. They have reached out to their target by having celebrities endorse their products. However, social media platforms have given a whole new dimension to Influencer Marketing. The present-day influencers are no longer heavyweights with a vast fan following; […]
