Marketing

Communication

5 ways to Modernize Your Call Center

The importance of modernization can be overlooked, which makes sense. Life in a call center can be quite hectic, so it’s easy to let these issues go unaddressed, but that’s going to be a mistake given enough time. The following are five ways to modernize your call center now. Embrace […]

Branding

7 quick steps: How to Brand Yourself

What is a BRAND? A brand represents the face of a company. It distinguishes a company and their product from others through an identifying name, logo and symbol. And a combination of these elements can be utilized to create a brand identity. Building brand recognition is a non-verbal way of […]

Branding

Standing out in Your Next Trade Show

When your company is taking part in a large trade show packed with brands striving to catch the attention of the right customer, it can feel a bit difficult to catch the customer’s eye. You will start to feel that you have been engulfed in an ocean of displays and […]

Branding

How to Make Your Brand Memorable

Creating a memorable brand is not as easy as you may think. Brands are everywhere and if you want yours to stand out from the rest, it can be tricky. From the name and logo all the way through to the use of social media, a brand consists of many […]