Marketing

How to Brand Your Company’s Presentation
Branding

How to Brand Your Company’s Presentation

No one would ever confuse Nike’s signature checkmark with any other shoe brand. Branding is essential for establishing your company’s visibility and setting it apart from others. A brand is a company’s message and livelihood. Your brand should be clear in everything your company releases — its advertisements, social media […]

How to Build a Positive Reputation Online
Branding

How to Build a Positive Reputation Online

Building up a business is no easy feat. Aside from the financial aspect of it, it takes an enormous amount of effort and energy to run a company and create a respectable brand. Your products may be of the best quality, and your services may be next-to-none, but without a […]

Factors that Influence Business Negotiation
Communication

Factors that Influence Business Negotiation

Negotiation is a skill that many believe is hard to acquire. It has been underappreciated for quite some time, until recently where its importance has been brought to the forefront of many businesses. We undergo negotiations in all aspects of life: the services we use, things we purchase, even what […]

Supercharge Your Networking Skills
Communication

Supercharge Your Networking Skills

Networking is an essential tool for any businessman or entrepreneur. The ability to communicate and connect with others to further improve your business or idea allows you greater reach and scope in acquiring resources or services helpful for your company’s growth. This is not only a means of progress, but […]

Pyramid of sales funnel: An overview
Marketing

Pyramid of sales funnel: An overview

Sales funnel is one of the important tools of the marketing system that has a great significance in today’s time. The purpose of this system is to make things simpler and reach out to more people. Say, that you want to send out your content to someone but you do […]