SEO

SEO

Is Cart Abandonment Related to Poor Web Design and SEO?

To build the subject in this post, let’s start off with some shocking yet interesting online shopping cart abandonment statistics: According to the most recent reports, over 70% of online shopping carts are abandoned without checkouts. The average cart abandonment rate is the highest for FMCG and textile companies. The […]

SEO

Why is Content Marketing Important?

In the current B2B environment, old and new businesses are looking for various options in the content marketing domain. The reason behind these substantial investments is that content marketing is known to increase business exponentially. Content marketing is one of the most efficient methods of increasing audience engagement, driving sales, […]

SEO

7 Key SEO Mistakes You Should Avoid Making Right Now

Optimizing your website and content as per the search engine SEO guidelines is really great. It is crucial for ranking on the search engine result page and also for driving more traffic. But there are some mistakes that we often make. Digital marketing is regularly evolving, and you need to […]

SEO

How To Do Advanced Keyword Research in SEO

Keyword research allows discovering the phrases and words people use in search engines.  It impacts every SEO task you are performing like searching the content topics, content promotion, email outreach, and on-page SEO. The goal of keyword research is to know the target audience. For that, we must discover keywords […]

SEO

5 Tips to Increase Your Leads through Your Website

No business can function today without a well-designed and well-strategized website. A website works as the digital representation of any business. In other words, if you don’t have a website, you are surely missing out on the most effective digital marketing tool for your business. Buying habits have seen a […]