Marketing

Branding

Different Types of Branding Techniques

Producing promotional products and corporate giveaways have become an essential component of every business’ branding and marketing efforts. Since these products are very affordable and are really effective in attracting the attention of consumers, more and more companies from small time players to large corporations have adopted them as part […]

Communication

Some Benefits of Mobile Research

Mobile research has reached its culmination due to the introduction of touch screen technology, which has revolutionized the way people use and perceive their mobile devices. Market researchers are now capable of monitoring mobile browsing trends and behaviors, allowing analysts to conduct questionnaires and surveys using these same devices. The increased benefits […]

Communication

How To Make a Webinar

Webcasting did not only bring number of benefits to small folks in form of audio and video podcasts, but it also largely contributed to large companies in their business fields. Regardless of industry, various webcast forms changed the way we interact with online audience. One of the most famous internet […]

Marketing

The Multi-functional Ability of Lanyards

Given the functionality and personalization level of lanyards, it is a logical choice to use them as a powerful marketing tool. Different types of lanyards are used as a simple neck accessory that has surpassed the high-priced promotional products. These accessories have become today's marketing mainstays. For centuries, lanyards lacked […]