Marketing

Communication

Advice for Successful Networking

Like it or not, networking is a vital part of ensuring your success in business, because in the business world, who you know could be the key to landing an important contract instead of losing out to a competitor. Business is all about relationships, and networking is the best way […]

Branding

Can Color Trends Build Your Business Brand?

Color can play a key role in your business’s branding campaigns. By choosing the right color, you can evoke a feeling or idea without saying it outright. Consider whether these color trends might work for your company’s personality. Red for a High-Energy, Cutting Edge & Risky Image Red is a […]

Marketing

How to Source New Talent for Your Retail Business?

In the retail industry, finding and sourcing the right retail staff is a constant challenge. The cyclical nature of the industry, combined with a challenging economic climate, means that most retailers are seeking as much flexibility from their workforce as possible and often using temporary, seasonal, part-time or contract workers.When […]

Branding

How to Write a Great Copy for Your Brand

Your branding is the most powerful weapon you have for creating a strong, exciting future for your business. Without clear, desirable branding, you’ve got nothing to separate you from competitors trying to mimic what you do (and they will!) Copywriting is the way you express your brand’s value in words-and […]