Thursday, May 9, 2024
A mascot is a visualisation of your brand which encapsulates the ethos and story behind the organisation. In today’s era of digital marketing, social media and video, an organisation can use a mascot to engage their target audience, driving up retention and explaining complex ideas while building brand loyalty. Visual […]
Bristol, a bustling city that straddles the River Avon to the south of England, is famous for its rich maritime history. It is undoubtedly one of the busiest and most vibrant cities in the United Kingdom. The city is a cultural hub with countless restaurants, shops, and museums to keep […]
The average age at the workplace has seen a transformation over the ages. Millennials, now form a large chunk of the workforce and have soon become an important demographic for all to notice. This change has brought about many shifts in employee engagement and interaction strategies. These 20-somethings are now […]
“Revenge and retaliation always perpetuate the cycle of anger, fear and violence.” Coretta Scott King (American civil rights activist) These might as well be the words that echo through the hallways in schools as traumatized kids slowly walk to their classrooms – escorted by teachers and other staff – merely […]
Business owners who want to have success in the online marketing sphere should know that the key to making it happen is developing a strategic plan. Strategic plans are powerful because they keep individuals organized and consistent in their efforts to make their companies increasingly profitable and powerful. Below you’ll […]
Business Intelligence (BI) analytics has become a lucrative profession with great demand in the corporate, government, and non-profit sectors. In the good old days, companies used to calculate figures based only on speculation. However, from the 1960’s, the demand for inclusive and comprehensive data analysis has increased manifold. Today, big […]
Much like any e-commerce business, startup marketing holds the key to promoting your products to the important customer base. Before getting started, you should pile up your products, take great pictures, write short but hard-hitting content and populate them to your fashion e-commerce site. Now, launch the site and wait […]
For a vast majority of workers and career-holders, working at a monotonous pace is always going to be a part of the work routine one way or the other. Whether it be directly or indirectly, a large portion of adult-life is spent going to the workplace and then following, more […]
It’s a Brave New World for everyone not living in a third-world country. Changes in society, work and family are bringing everyone closer together while at the same time minimizing the importance of physical nearness. No matter how far apart you are from someone, Skype or any number of video […]
As recently as March 2017, IBIS World released a gym, health and fitness club market research report that not only helped me understand the market size, growth potential and analytical properties of the fitness industry but how this can positively impact fitness professionals within the industry. The report highlights macro […]
With the revenue from data analytics and project management set to reach $187 billion (by 2019) and $5.81 trillion (by 2020), it is imperative that these two business processes combine their strength to boost the profits and reputations of enterprises – instead of remaining standalone implementations in themselves. How to […]
Thanks to being one of the fastest-evolving industries, the electronics industry presents a unique set of challenges to companies of all sizes, particularly to those who specialize in manufacturing electronic devices and components. However, it’s not all bad news because fast-paced changes also mean plenty of opportunities to capitalize on. […]