The growth of social media has changed the face of online business over the past 10 years, but while sites like Facebook, Twitter and Instagram are cost-effective marketing tools, they can be so much more. Despite being the biggest emerging channel for lead generation, too many businesses are failing to […]
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Use Social Media to Improve SEO – There Are 5 Unusual Tips
We all know that improving SEO is the first place in every marketing strategy, but can we use some new places for that? Social media is recognized as the most approachable for the finding and functioning the real marketing. Quality preparation and making the satisfying source on social media can […]
A Road Map toward World of Digitization
Call centers industry is rocketing its reach across the globe. Smart technology and digitization brings about a radical change in the telemarketing industry. Unlike old call centers, with the increase in the supply of services, the modern call centers offer wide range of extensive voice and non-voice processes. Today, call […]
The Most Important Steps You’ll Take When Starting a Business
What steps do you have to take to build an internet presence for your business? If you are new to the idea of e-commerce, then it can be overwhelming. Without a plan, it’s easy to get stuck on one thing to the exclusion of everything else. SEO, for instance, is a […]
Are you using these Customers Service Apps for Business Growth
As you think of customer services, nothing comes around as extraordinary as Zappos, which is the online shoe giant prominent for its company culture and its renowned consumer support methods. As per its CEO, Tony Hsieh's philosophy, "Branding through customer service over the years, the number one driver of our […]
Social Media Mistakes You Need to Avoid
We all make mistakes… But sometimes people make some horrible social media mistake that can ruin their business. You will never want to make that kind of mistake. But how you can avoid them if you are not aware of those mistakes? Following is the list of some common social media […]
Factors that Help Telecom Companies in Choosing Outsourcing Vendors
The market value of telecom services in 2017 will be 326 billion Euros and 297 billion Euros in North America and Europe respectively, as reported by online statistics portal Statista. This influential industry continues to expand with the addition of new technological trends. Statista also predicted that smartphone users across […]
3 Social Media Blunders that Are Destroying Your Brand's Image
Social media is no more just a channel to make new friends and increase social circle. In fact, this incredible platform has taken the world of branding to a whole new level. Data reveals that more than 90 percent of brands from all over the world are using social media […]
Why B2B Companies Are More Readily Adopting Ecommerce
While ecommerce is far from a new thing, with it being almost 20 years since it could really have been said to have been in its infancy, the B2B market has been in many ways a late adopter. Earlier, more generalised ecommerce solutions perhaps were not able to solve the […]
How Brands Use Creativity in Their Campaigns To Connect With Consumers
Some things about Marketing never change; some things never stay the same. What doesn’t change is the need for connection: this has always been a major goal in all campaigns, ever - creating a connection between the brand and potential clients. Being at the very core of all marketing, this […]
Basic SEO-Essential for Better Search Engine Response and Seamless User Experience
SEO helps to position your site properly, so that you can be found easily, when consumers come searching for your products or services. According to SEO experts, ‘Overlooking the basic and expending money and time on fancy stuff is similar to avoiding healthy habits like brushing teeth and bathing. Instead […]
How Christmas Adverts are Radically Changing Brand PR Strategies
Gradually, marketers have mastered the technique of harnessing the raw emotions that are associated with any major festive season—joy, excitement, nostalgia plus gratitude—and then conveying these in well designed commercials with the sole intention generating optimum emotional impact among the audience. But with the growing popularity and excessive media hype, […]