Popular social media site, Facebook is no longer a platform for sharing your mere personal moments any longer. Its dimension and scope has increased considerably over the past few years, bringing many online start-ups and already-established business organisations under its coverage. Social media has become a prominent tool for promoting […]
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Utilizing Successful Direct Marketing Through Facebook
If a company is attempting to present potential consumers with their products and services without possible distractions or the hassle of dealing with retailers then direct marketing would be the most efficient route to explore. Direct marketing is simply the business of selling items straight to the public, say for […]
Will Facebook Profiles Benefit from Face Profile Recognition?
Facebook has said that their new facial recognition software can identify faces on a level very close to the human brain’s ability to do the same. We’ll have to wait and see about that. But, it does boast one really interesting new feature: it can identify your face in profile […]
Facebook Graph Search: Post and Status Update Searching Feature Is Now Available
When it comes to the number of users and ad revenue generation, the social media giant Facebook is perhaps the number one competitor of Google. Last year, Mark Zuckerberg thought that it’s time to offer something that their competitor is known for and thus was born a new search feature […]
Creating Job Ads For The Right Candidates
We all know how important first impressions can be, and job advertisements are essentially the first impression you make on potential employees. You are given a very limited amount of space to communicate critical messages about the specific position you are seeking to fill, as well as give a positive […]
How to Increase the Fan Base of Your Facebook Page
Facebook traffic as we all know is basically one of the most active and low bounce rated one way traffic to any blog. In October 24 2012, Facebook announced that they've surpassed a staggering 1 billion active users every month… And since this announcement was epic on it own, it […]
Advantages of a Facebook Fan Page for Brand Promotion and Business Marketing
Communication, marketing and transparency are the three key qualities of a trustworthy business. Business owners should utilize all media (both online and offline) for marketing and customer communication to stay ahead of their competitors. One of the best platforms to connect with the target audience is social media. There are […]
How Your Business Can Use Hashtags on Facebook
Since Twitter launched in 2006, hashtags have become incredibly popular. Now, hashtags can be found on different websites, such as Google and Tumblr, and have revolutionized how businesses connect to customers. Nike, HGTV and many other companies have all led successful marketing campaigns in the years since the tag has been […]
Why Facebook is Not Worth The Effort?
By now we all know the importance of a social media presence, but many people fail to make the most of this presence. Every time a social media account is created, there is a good chance that it will fall flat, fail to generate engagement, and just be left running […]
What is Engaging Content on Facebook?
The most engaging content will lead to the best social media marketing campaigns. This can be visual or written which will capture a person's attention. Brands on Facebook often struggle to offer engaging social content. How should Brands engage with their audience? It is crucial you decide what tone of […]
How to Drive More Likes to Your Facebook Fan Page
The worldwide success of Facebook has prompted many of the companies to launch a Facebook campaign as an alternative to the search for customers by creating fan pages and groups for their brand, products or services. Brands treat Facebook as one of the key marketing tool for their upliftment and […]
Facebook Marketing for Your Ecommerce Success
Anyone involved in the e-commerce market knows that it’s a dog-eat-dog world out there. If you are running a store on the vast world wide web, you are most likely competing with a great many other business owners who are selling products very similar to yours. That’s why you should […]