As an employer, undertaking background checks on candidates is one of the most important aspects of management. These screening tests have multiple applications in both the private and public sectors, as employers are required to fulfill their duty of care to shareholders, stakeholders, customers and the people who represent them. […]
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The Pros and Cons of Shared Web Hosting
If you run a small business, you know the headaches sometimes involved with website maintenance. You have a lot of decisions to make, and those decisions can greatly affect your business. When it comes to web hosting, you have a few choices so, whether you are just starting out or […]
Effective Ways to Enhance Email Marketing Campaigns
Are you aware of the significance of email marketing campaigns for brand promotion in today's competitive market? A well-planned email marketing campaign that uses an exclusive email marketing newsletter design can be effective in promoting customer loyalty and trust, boosting brand recognition in the market, and increasing the revenue. An […]
How To Spot A Fake Online Dating Profile
According to one survey, about ten percent of all online dating profiles are fake. That means that about 1 in 10 of the people who might message you online aren't swinging singles ready for some romance, but rather bots, scammers, and other unsavory characters who are hoping to pry personal […]
Time Management Tips for Lawyers
The “Time” element means a lot to professionals, especially lawyers who manage innumerable clients, hearings, and in between fulfill the needs of their family and friends. Add the socializing component and you will know how difficult it must be to manage all the chores. In such a scenario where time […]
The Unrealized Potential in Startup Investing after the JOB'S Act
It is no wonder that startup investing is currently going through massive changes globally. Thanks to startups such as Microsoft, Apple, Facebook, Google, Amazon.com, we now enjoy privileges that would have taken longer to realize if we had relied on older industries. These investments have pioneered some of the changes […]
Strategies for Managing Your Online Reputation
The first page of Google can make or break you. If anything bad appears on this page, whether it's true or not, it will destroy you. Anything which comes after the second page largely doesn't matter because nobody goes there anyway. There are professional agencies which can manage your online […]
Generating Quality and Reasonably Priced Website Traffic
This is the holy grail of all web-marketing campaigns. The Internet is now the "go-to" place for people who want anything from a new car or house, to directions to their friend's house. Websites are marketed with the same passion that soft drinks were marketed in the 90s. Everybody wants […]
How Videos Help Your SEO
Search Engine Optimisation (SEO) changed when Google brought in the Panda and Penguin updates. It places more of an emphasis on diversifying SEO techniques. You have to do more than simply write a block of text. Videos do much to enhance SEO. It's a new way of communicating with your […]
How Google+ Influences Organic Search
When it first debuted as a social media tool, Google+ was a sort of punch line — there was Facebook, Twitter and, the annoying cousin who showed up late to the party (but who's usually a totally cool guy), Google+. Adding to this stigma, in early November 2013, a particularly […]
Ensuring Brand Consistency in Your Online Company Presence-Create a Unified Image
Brand consistency is essential for every successful marketing strategy and product placement, especially in a dynamic and highly competitive online business environment. Creating a unified brand or company image on the web will directly boost your marketing efforts and, if properly planned and executed, it will eventually increase your sales […]
Unlocking Your Family's Past: Finding a Lost Relative
Finding a long lost relative that magically transforms your life is an idea that many fantasies are built upon. In the novel The Princess Diaries and its subsequent film adaptation, a teenage American girl discovers that she's in fact the heir to the throne of a picturesque European kingdom. In […]