Sunday, April 28, 2024
Customer experience is the new battlefield in marketing, says research firm Gartner. In 2016, 89 percent of companies surveyed expect to compete primarily on the basis of customer experience while 65 percent now have the equivalent of a chief customer officer who reports to both the CMO and CEO, indicating […]
The growth of social media has changed the face of online business over the past 10 years, but while sites like Facebook, Twitter and Instagram are cost-effective marketing tools, they can be so much more. Despite being the biggest emerging channel for lead generation, too many businesses are failing to […]
With numerous products and services offered by Local Business, consumers are never running out of choices. People make an average of 70 choices daily. Because of this, people can be indecisive. Everyone wants to choose the best product and service they can get. After all, no one desires to be […]
Infor Global Solutions is a supply chain and logistics technology and ERP services provider that has just completed the $675 million acquisition of GT Nexus, an International provider of cloud-based commerce technology. This acquisition further stamps Infor’s reputation as one of the leaders in the enterprise application field and once […]
A small business entrepreneur often tends to keep bookkeeping and account management in-house. Most of them, experience a strong dilemma, to consider outsourcing something as sensitive as accounts management. However, quite unfortunately, several businesses keep cost as one of the important aspects while taking a decision, and completely overlooking its […]
In an ultra-competitive economy, the way to increase profit is to lower costs. It’s just common sense that you can’t raise prices without surrendering your market share. So focus instead on where you can save money on your inputs. Fortunately, an ever-innovative market has spawned lots of different B2B firms […]
Call centers industry is rocketing its reach across the globe. Smart technology and digitization brings about a radical change in the telemarketing industry. Unlike old call centers, with the increase in the supply of services, the modern call centers offer wide range of extensive voice and non-voice processes. Today, call […]
Did you ever go out for shopping clothes and found yourself standing in the middle of the store confused about which clothe to buy? Did you ever think that everything seems to look so perfect? Then what the heck should you buy? Some stores like J Crew, Banana Republic, and […]
Liquor laws are complicated. In Wyoming, the legal drinking age was 18 longer than any other state. Until 1988, it was legal to drink alcohol in Wyoming under the age of 18. As a result, until that day in ’88, teens from Nebraska, Colorado, Idaho, Montana, South Dakota, Utah, and […]
Many companies today are turning to taxi advertising because they are aware of the vast benefits they can reap. By placing a company’s ad on the outside or inside of a moving vehicle, a target audience can be reached. Over the years, businesses are taking competition to a whole new […]
If you’re in the business of selling or marketing health insurance, you’ve likely heard about the ACA group. But what exactly is this group? And what are its requirements? ACA groups use the information to make the website more usable, prevent fraud or prohibited activities, and comply with applicable laws. […]
Do you want to close the content loop between sales and marketing? If yes, then you will need to create a solid yet repeatable sales procedure. The CRM platforms are designed to help you organize and manage this whole process better. These platforms promise you the visibility and ability to […]