Instagram is a platform that allows you to be creative, innovate and present the brand in an unconventional way. It is intended primarily for entertainment, but more often is used for business purposes as well. People are looking for inspiration on Instagram. Consumers look for recommendations or reasons against purchasing […]
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8 Tips to Improve Your Company Profile (with Examples)
In 2018, you’d be hard-pressed to find a serious business that doesn’t have some kind of online profile, whether it’s through LinkedIn, Yelp or a business listing site. Why? Because a concise and engaging company profile can turn a prospective buyer into a customer. Of course, not all company profiles […]
5 SEO Challenges You Need To Face In This 2018
Organizations of all kinds are trying to stay ahead of the search engine optimization curve. Regardless, in 2018 there will be some new challenges in the world of SEO, and being prepared for them is essential to marketing success. ROI Continues to be Hard to Track As companies start to […]
How to Get Your Music Heard in Today’s Market
As a musician in today’s marketplace, it is imperative that you make your music as accessible as possible. Gone are the days when music lovers would go to a music store, browse through available titles and artists, make their selections and bring the music home. Many of us remember actually […]
Why Blog Writing Is a Good Choice for Your Career
Did you know that blogging can push you towards progress in any career? It doesn’t matter what career path you want to explore; blogging can only push you through it at a faster pace. The blog will give you an instant entrance into the industry you’re interested. It will make your […]
A Step By Step Guide To Developing The Perfect Social Media Marketing Strategy
Social media marketing provides companies the opportunity to approach their target customers in novel, experimental and creative ways. No matter the size of your organization you can always interact with your consumers on social media, understand their needs & concerns and receive valuable feedback that will in turn help you […]
Six Writing Styles That Millennials Can’t Ignore
Millennials are the fastest growing consumer group in the world. In 2020, 30% of all retail sales will be geared towards millennials. Marketing to millennials is a different ball game compared to the era of Gen X and Boomers. If you are trying to convince this younger generation to buy your products […]
How a Business Can Boost Their Brand Identity with Instagram
Branding is one of the biggest buzzwords when it comes to design and marketing and has put an enormous amount of pressure on businesses, both big and small, to create the perfect image that best represents a brand. In a competitive market where there are so many companies fighting for […]
15 Ways to Increase Your Business ROI Using Facebook Ads
Using social media sites to promote a product or service has to be one of the effective ways of reaching the widest cross-section of people at minimal costs. And among all social media platforms, none can compete with Facebook. Though the medium is already popular and loads of people use […]
How to Climb the Local SEO Ladder and Rank Your Business High
While it may seem daunting trying to take your business to the top of the SEO ladder on a global scale, it’s actually more challenging to understand the quirks of your local market. Excelling at local SEO is a far cry from what you would expect from your average SEO […]
Tips For The Novice Blogger
We all dream of getting paid to do something fun with our time, particularly if it’s a hobby that we can do from the comfort of own bedrooms. Blogging is one of the ways that people have been achieving this dream. You can run a website, fill it with your […]
The Reasons Why Video Marketing Should Play the Leading Character in Your Marketing Production
It is no longer a secret that more businesses are making use of video marketing. It is certainly not a strategy that should be ignored or taken lightly. As a matter fact, YouTube has become one of the top search engines in the world. Even though video marketing is often […]