We all dream of getting paid to do something fun with our time, particularly if it’s a hobby that we can do from the comfort of own bedrooms. Blogging is one of the ways that people have been achieving this dream. You can run a website, fill it with your own ideas, stories and inspirations, and even make money in the meantime. If you’ve considered starting your own blog and turning it into an entrepreneurial project, make sure you pick up these blogging newbie tips before you get going.
- Start simple, then elaborate. Using a CMS like WordPress allows you to play around with pre-designed themes until you get the site looking just as you dreamed it would. Because WordPress is relatively easy to use, you can keep the design of your site simple to begin with, and then begin to tweak the look and feel as you get comfortable with the technicalities. If you’re looking to grow your blogging business quickly, you may want to bring a web designer in to make sure your site looks completely perfect, as more detailed design tweaks can be complicated. And it’s no surprise, that Google also love lengthy content. It has been found by several agencies that longer form of content is easier to rank.
- Learn about plugins. Plugins can sound like a total mystery to those who are new to blogging, but they’ll make a huge difference to the functionality of your website. Do a little research and then find the plugins that will help boost your SEO and keep your site running quickly. But don’t bloat your website with lots of plugins as it can have a detrimental effect on your site.
- Find a focus. The most successful blogs are those that specifically focus on a subject of interest or expertise, so try to write about what you really know well. This can be as obscure or niche as you like, but keep the focus, get the word out in spaces online where others have similar interest, and trust that your readership will appear. Your site should convey the main focus of your site and make sure that your conversion goal is well presented within your site.
- Write all the time. We all know about the dreaded ‘writer’s block’, but the reality is that writers have to write. Try to commit a certain amount of time to creating blog posts each day, then stick to it regardless of how you feel. Once you get into the rhythm of it, the creative juices will start flowing.
- Don’t be tempted by click bait. Click bait headlines have had their day, so leave them in the past where they belong. You may generate a few hits thanks to the title, but your readers will soon catch on and get irritated. Be authentic and honest.
- Keep the user experience in mind. Look at your website with an objective eye and imagine that you’re a reader checking it out for the first time. Is the site easy to navigate? Are the colours appealing or distracting? Is the text in a clear and easy to read format? Check your website regularly with this point of view, and adjust if things don’t quite look right. Mobile users are also increasing a lot. Hence, you should consider the user experience of mobile users on your site. A bad mobile experience can be extremely detrimental for your site.
- Keep it on topic. If you’re completely stuck for ideas on what to write about, a great way to generate clicks is to simply look at the news and get inspired. Feeling particularly disgusted by a particular politician? Write about it, and share links to your opinion on social media. Topical subjects dealing with current business events will always generate interest. Just remember that whatever you put on the internet will stay on the internet forever.