If you were to begin improving your website on Google, which would be the systematic approach? Responding to this question was easier some time back because just by developing heavy anchor-text hyperlinks, you had total control over the positions. Unfortunately, SEO has changed a lot; it is not the same […]
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Types of Visual Content to Diversify your Online Marketing Strategy
About a couple of years ago, Google Panda and Penguin updates forced SEO professional around the world to change their content marketing and link building strategies. But the power and efficacy of juicy links have not diminished in spite of all the changes. Sure, you cannot keep posting articles on […]
Building the Right Keyword Strategy Post Panda and Penguin Updates
In a constantly changing landscape of SEO, every year, search engines like Google make significant changes in the Search Algorithms. Some of these changes are minor while some are major updates like Panda and Penguin, which affect the search results and rankings of websites to a great extent. Panda Update: […]
How to Avoid Anchor Text Over-Optimization Penalties
Most businesses realize the power of search engine optimization (SEO), but some get a little over-zealous and repetitive in their efforts. With 2013 bringing a rise in penalties due to Google’s Penguin 2.0 update, now is the time to rethink your SEO strategy and marketing efforts. Namely, you’ll want to […]
The Leading SEO Indicators in 2013
In almost every form of progressive industry, indicators are used to analyze data and forecast future performance. From the results that are generated, it is possible to adapt or tailor an existing strategy to achieve more effective results, and this method of working is prevalent across a host of financial, […]
Is On Page or Off Page SEO More Important?
When it comes to SEO there are generally two main elements that need to be considered. Both on page and off page SEO should be looked at if you want to develop a completely successful campaign that achieves the maximum natural search potential of the website you are trying to […]
Useful Tips for Smart Link Building
Link building is the most important component is any successful SEO campaign. The more links you got and the better quality these links are, the higher you’ll rank. When we built our online toy store, we were faced with the choice of using an SEO agency or doing SEO in-house. […]
Tips for Efficient Guest Blogging to Increase Site Traffic
From its early beginnings as a personal online journal, blogging has truly gone a long way and has, over time, transformed itself from being something more of a hobby or pastime to one that can serve as a powerful tool that businesses can use to move more goods, increase sales, […]
The Importance of Back Linking for SEO
Ensuring the presence of good inbound links to a site is an important aspect of search engine optimization. This is because having good backlinks increases the value of a site in the eyes of search engines. While evaluating the links, search engines also take into consideration the quality of the […]
Tips to Manage Your Google Analytics Data
Few of the many crucial steps towards the success of a business are the thorough observation and managing website visitor's data. No matter what kind of site you run it's either a simple weblog or a startup, as an owner you should keeping track the visitors log every now and […]
How to Make a Video Go Viral on YouTube
You have a really fun idea for a video. You make it, put your time and effort into it, and think it is absolutely hilarious. And, then nothing happens. Why can’t you make your video go viral? Let’s count the reasons. Spontaneous Works Best One of the best types of […]
Successful Link Building Tips for Bloggers
With the advent of social media, blogging isn't all that it used to be, in the sense that the blogosphere has been largely taken over by professionals, or bloggers with a deeply entrenched interest in a certain niche. However, this is probably for the better, since it also opens a […]