So you’ve got this amazing product or service that you can’t wait to launch to the world. You’ve done your research, found your target audience, and know exactly how to appeal to them. The only thing left is marketing. While you don’t want to leave anything to chance when launching […]
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Location-based marketing essentials
Every business today needs to build complex marketing strategies to succeed. You can use the advantage of the content, share it with a mass message or customize it for each potential customer separately, but if you have a physical place, you need some more relevant means. This includes SMM, account-based […]
Book Marketing Tips: Getting More Reviews for Your Book (2022 Update)
Writing a book is not an easy task by any means (congratulations to you on achieving that huge milestone). But, it’s only half the battle. The other half is getting it in the hands of readers. And that requires having a solid marketing strategy. There are numerous ways to promote […]
Top 3 LinkedIn Marketing Automation Software
Over the years, Digital marketing has risen through the ranks to become the most preferred marketing method by marketers all over the globe. Because of this, the number of businesses that utilize services offered by LinkedIn has grown exponentially. Companies from almost all industries rely on LinkedIn’s powerful tools and […]
What is Social Media Marketing?
Social media marketing is a strategy that allows you to reach your customers on the social networks they spend time on. Social media has been around for about 10 years and it’s used by all companies, from small businesses to large corporations. It’s a way to connect with customers, build […]
Why Digital Marketing is Important for Small Business
We are in the midst of the new era. The new era of technology. Whether we like it or not it is the new reality. If you do not take advantage of online marketing, you are missing out on the majority of shoppers. Before we get into that, though, you […]
Why is Content Marketing Important?
In the current B2B environment, old and new businesses are looking for various options in the content marketing domain. The reason behind these substantial investments is that content marketing is known to increase business exponentially. Content marketing is one of the most efficient methods of increasing audience engagement, driving sales, […]
ADVERTISING DISPLAYS: Wheatpasting and Wildposting – City Poster Marketing
The poster is a communication medium highly appreciated by professionals. Its visibility allows a communication campaign to be known to the general public. From small to large formats, display advertising is a real asset that adapts to different communications. The advertising poster is highly appreciated by professionals for its diversity. […]
Everything to Know About Network Marketing
What is network marketing you may ask? We have the answer for you here. Network marketing is a business model that is essentially person-to-person sales by individuals representatives. This type of model usually requires one to build a network of salespeople and partners that assist with getting exposure and making […]
The Connections between Healthcare Marketing and B2B Sales
The B2B health and medical sector is a lucrative space in which to be spelling. Those B2B sales and marketing teams tasked with selling products and services are part of an industry where the spend is more than $2.3 trillion in the US alone. The Canadian market has equal potential, […]
What Does a Digital Marketing Agency Do?
Digital tools and technologies have changed every aspect of human civilization. The incorporation of digital technologies has also upturned the business and its marketing. Digital Marketing is one of the most important & popular additions to business marketing strategy with the development in internet & technology. There are different types of […]
How to Create an Effective Integrated Marketing Communications Plan in 2021?
In business, lead generation is one of the most crucial aspects, an integrated marketing communications plan helps businesses to create awareness and attract prospective customers from different platforms and markets. Such a plan should combine factors like PR, communications, sales, and marketing mix. All these have various roles to play, […]