In this digital world, business owners find so many opportunities to reach the end users with their products and services but the major need is to utilize the right marketing tools to create efficient results. The reasons given below can well explain importance of video marketing: 1. The video marketing tools […]
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5 Misconceptions about Using an Employee Monitoring Software
Employee monitoring is a practice that has become very popular in recent days. The reason for this is simply that employers have become more conscious about protecting their public image. Since social media age began, branding has become a highly competitive niche. Besides, the slightest mistake anyone makes online becomes […]
Get Your Backlinks Indexed Every Time
Backlinks serve a great purpose as a SEO tool and can increase your ranking on search engines. However, they won’t do anything for your website unless they are indexed. There is a variety of reasons why your backlinks are not being indexed. First, you need to ensure your content is […]
How To Conduct The Perfect Online Marketing Campaign
The digital environment has changed the landscape of marketing, but how should one conduct a strategy in this modern era? This article takes a look over some of the basics, all of which are necessary ingredients to seeing success. Let’s begin. Get Creative: Go Viral Think outside of the box […]
Mobile App’s Success in 6 Steps
According to statistics 90% of all recently downloaded mobile applications are used no more than for several minutes. Users delete them because of a low rate of necessity or unfriendly interface. Just for the record, mobile use keeps growing at a breathless tempo. It would seem 58% of new potential […]
How to Communicate Your Brand Better?
Okay, so you’ve build a brand, what’s next? Branding! Of course, but where to start from? Communication. Communicating your brand means spreading the word in a way that it becomes a two-way process: You are sending the right message to your audience and the audience is receiving it and responding […]
How to Turn Your Software Startup Into a Successful Brand
When it comes to dreaming big, every single person on this planet is in the lead. Who of course, doesn’t dream of uncountable riches and undying success in his/her life? However, things that are worth achieving are not so easy either. One needs to put in a lot of brains […]
Grow Your Small Business: How Giving Locally Can Boost Business
Small businesses today create 2 out of every 3 new private sector jobs and employ half the private sector workforce. Many savvy businesses spend time in their local communities working for or with charitable organizations. They partner with other businesses to sponsor local nonprofits. And they continually solicit ideas from […]
Marketing to Millennial Generation Consumers
Start with this: you already know what doesn’t work. That list includes just about every arrow in the quiver of the traditional marketer, from print and television ads to banner ads on the web (that, let’s say, they have never actually clicked on) and pretty much every other intrusive plea […]
How to Keep Your Website Funky and Modern
Content is King The above phrase is often used to describe the mere fact that a website’s flow of content and information can ultimately determine how successful and viable that website ends up being. Take the below as a simple example from Josh van Tonder, who responded to a question […]
How to Use Twitter In Your Job Search Strategy
We live in the age of social media and, consequently, what this means for the recruiting industry is that classical resumes have pretty much been replaced with online branding. Recent studies have shown that most hiring managers are starting to stray from what they see in a candidate’s CV and […]
Data Protection for Survivors of Domestic Abuse
Last month,I wrote an article about different steps that people should take in safeguarding their personal information online. With a spate of recent data breaches at large companies, it’s no surprise that data security is on the top of everyone’s mind. But protecting one’s real-life safety when engaging on digital […]