Wednesday, May 1, 2024
Unlike interrupt advertising where ad matter is interjected into the TV program or any other media, native advertising integrates marketing content with a site/service in such a smooth way that it cannot be distinguished from other material there either in terms of style, format, content or placing. Native advertising is […]
The modern world is filled with highly qualified and competitive professionals ready to snatch your lucrative position at any moment. Excellent scholastic background and relevant training are not enough to guarantee career security. You need motivation, career goal and, most importantly, optimum health to do your job with accuracy and […]
Do you spy on your employees? Software that allows employers to monitor employee computer and browser activity has been around for awhile, and company email tracking should be expected by all employees in the digital age. But a new breed of solutions has taken employee tracking to a new level […]
If you were to look hard at the global economy, you would be presented with a far from ideal landscape. With unemployment rates reaching upwards of 29% in countries such as Greece and the global manufacturing industry experiencing a significant downturn, both advanced and emerging economies are now struggling to […]
Sound sleep is essential for our mind and body. Without quality sleep, we can never be in the positive frame of mind. Earlier people used to be sleeping for minimum 9 hours a day. However, given the work pressure and competition in every sector of our life, we have been […]
Content can have a powerful effect on the marketing and branding of a business if created, shared and promoted strategically. In the digital landscape, creating a business website and blog isn’t good enough. To reach full potential, an organization is expected to engage in social media — and that includes […]
According to some predictions, driverless cars will be a reality by 2020, and people are getting excited about the idea of being able to travel in cars that can drive themselves. The most talked about autonomous car project at the moment is the Google driverless car, and if we judge […]
Given the pace of technological advancement and the evolved nature of remote communication techniques, it would be easy to assume that the traditional business card is no longer a corporate necessity. This would be an inaccurate perception, however, as while the traditional business card format may be redundant the concept […]
The last couple of years have witnessed a major resurgence in the concert industry, with touring as the biggest source of income for top earners in the US music business. The sheer volume of live concerts is one of the biggest indicators. Established artists like Bon Jovi and U2 were joined at the top […]
In last April we saw that the US senate rejected the new bill about the restriction of gun sales in America. This is an important step in the history of public and government relations in the USA as it proves the domination of lobbyings in this country one more time. […]
Be creative in advertising Marketing is a very important aspect of any business as it is directly connected to its success. There are many aspects of marketing such as advertising, public relations, sales and promotions and this provides the necessary help for the companies or individuals to introduce their products, […]
All businesses need their employees to engage with change when it impacts the company, especially when it is imposed on them from management. At any point in time change may be anything from new government regulations or a needed improvement to the way the business works. What is important is that […]