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marketing
Marketing

An Introduction to Programmatic Marketing

People fear that programmatic marketing (also known as programmatic media or programmatic advertising) is going to somehow dilute their marketing efforts. They fear that it may only pick up lower-quality leads, or that it will scare away customers in some way, but this is not true. Starting With a Simple […]

Education

Pursuing Graduate Courses for Career Improvement

The ability to communicate your message effectively and succinctly stands out as a top employment skill today. As important as this technique is, however, many people struggle to get their message across without confusing their audience. When you want to become a solid communicator, you may wonder how you can […]

Other stories

Fun Activities for Teens in Las Vegas

In the past, Las Vegas was typically known as an "adults only" destination. The gambling and other activities that were generally available didn't exactly portray the city as a family-friendly destination. Fast forward a few years and add a healthy dose of strategy and rebranding and you have the Las […]

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Menu Covers Made of Metal

There is much behind-the-scenes work that goes into creating a menu. After restaurant owners and chefs develop menu choices, set pricing, settle on the layout of featured dishes and print those choices, it is time for them to decide how they want to present the menu to customers. Most want […]

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How to Choose a Reputable Pest Management Company

For every one of the almost seven billion humans on the earth, there are approximately 200 million bugs. Considering the staggering number of creepy crawlies in the world, it's no wonder that people occasionally find themselves at odds with unwanted many-legged invaders. A pest infestation can be an emotionally wrenching […]

Technology

Commercial Television Displays Can Transform Your Business

In today's technologically advanced world, the Internet and smart gadgets have become permanent fixtures in the home and office. As such, commercial television displays are fast becoming the norm, embracing our need for constant updates and instant information with inexpensive, easily manipulated software. A commercial television display is not just […]

Fashion

Advantages of Buying Perfumes Online

Many people often ask me if I would fragrance online and what I find to be the advantages of doing so. I'm a firm believer that online shopping is the way forward. Yes, I do still enjoy a trip to the shops and a day of retail therapy from time-to-time […]

fitness retreats around the world
Sport

Choosing a Fitness Retreat That Suits You

Capitalizing on the current obsession with weight control, fitness, and a desire for luxurious surroundings, fitness retreats are enticing people to travel further afar for a weekend, a week, or even a fortnight of fitness. They offer the allure of losing fat, toning muscles, and shedding stress all the while enjoying […]

Advertising

The Concept of Advertising in Small Business

Advertising consists of those activities by which visual or oral messages are addressed to selected public for the purpose of informing and influencing them to buy products or services or to act to be inclined favourably toward ideas, persons, trademarks or institutions featured. As contrasted with publicity and other forms […]

Employment

Challenges with Employee Benefits

Popular benefits such as medical and life insurance, retirement plans, bonuses, stock options and profit sharing, are attractive ways that companies can lure the best and the brightest. However, for small businesses, those resources are often cost-prohibitive and/or have to be paired down considerably in order to stay profitable. Regardless of size, […]