Some things about Marketing never change; some things never stay the same. What doesn’t change is the need for connection: this has always been a major goal in all campaigns, ever - creating a connection between the brand and potential clients. Being at the very core of all marketing, this […]
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Who Should Get the HPV Vaccine?
Like most people, you've probably heard of the HPV vaccine. This immunisation hit the headlines seven years ago when a national programme was rolled out in the UK to give the injections to girls in secondary schools. Despite this publicity though, there's still confusion among many people as to what […]
Three Mistakes New Business Owners Make When Creating a Website
Getting ready to launch your company website? Well before you do, it may be a good idea to give it a once over to make sure you haven't left anything out. All too often, new business owners get caught up in the idea of having a company website, without first […]
Sales Tactics for Small Business Owners
One of the ever present issue for almost any business owner is how to increase the sale of his or her product. There are various tactics that people implemented over the course of time, however the market is constantly shifting, thus it is impossible to use old strategies nowadays. In […]
How To Re-position Your Brand With Online Reputation Management
Billions of people use Google and other major search engines to find out more about a product or a service. They are researching harder and more than ever before they spend their money. Statistics have shown that out of the millions of searchers, 45% of them have found something negative […]
How Entrepreneurs Can Use Current Technologies to Grow Their Digital Signage Business
Digital signage is also commonly called the fourth screen. It has taken this label because the other video screens that preceded digital signage were: The silver screen TV The PC or personal computer The digital signage business has grown rapidly due to the quick pace of technological […]
Hunting Experiences that Last a Lifetime
Guns have received plenty of negative publicity over the past few years. However, family members and friends can share experiences that will last a lifetime with a gun being a factor. A gun that is used properly can provide a healthy experience that people will enjoy. The Range The casual […]
How to Market Your Cause or Business with Style
There are limitless ways to use in promoting your business in today’s high-tech society. You can promote on radio stations, television, print ads, flyers, online and more. With the many options available, it can be very difficult for a company or organisation to be prominent surrounded by all of the […]
The Concept of Advertising in Small Business
Advertising consists of those activities by which visual or oral messages are addressed to selected public for the purpose of informing and influencing them to buy products or services or to act to be inclined favourably toward ideas, persons, trademarks or institutions featured. As contrasted with publicity and other forms […]
How Social Media Can Enhance Your Personal Brand
Our world has become chock full of social media networks in which we all are brands. All that you pin, re-tweet, share, like and comment on tells something about yourself to the world. While this can be a blessing as well as a curse, use the social media well so […]
AED: The Gadget That Saves Lives
Technology has filled our world with gadgets we can use for fun and health. But others are there to save lives. One such innovation is the automated external defibrillator, or AED. Every so often we see another story in the news about a young athlete who collapsed and died during […]
Time Management Tips for Lawyers
The “Time” element means a lot to professionals, especially lawyers who manage innumerable clients, hearings, and in between fulfill the needs of their family and friends. Add the socializing component and you will know how difficult it must be to manage all the chores. In such a scenario where time […]