Search Results for "actual strategy"

Marketing

Create a Well Developed Go-To-Market Strategy for Optimized Decision-Making

Organizations have many functional areas (Sales, Marketing, Development, Finance, etc.) and moving parts (people). The development and execution of the go-to-market strategy gives the organization focus and direction by providing a framework for decision-making. Specifically, when opportunities and obstacles present themselves, the go-to-market strategy should be the viewing lens. . If the strategy […]

Business

How to Build an Effective E-Business Strategy

There are four key issues that apply to most organizations. The following issues can be viewed as a prerequisite to building an effective e-business strategy: 1. Identify measurable business objectives. 2. Define costs and impact. 3. Align IT architecture. 4. Identify value propositions. Identifying Measurable Business Objectives Implementing an e-business strategy […]