Search Results for "examples"

Leadership

SMART goals definition and examples

SMART goals are a framework for setting specific, measurable, achievable, relevant, and time-bound goals. This means that the goal should be clear and specific, with specific criteria for measuring progress and success, and a deadline for achieving the goal. Additionally, the goal should be realistic and achievable, and it should […]

Marketing

What is Direct Marketing? Benefits, Steps and Examples

Direct selling deals with the seller selling products directly to consumers in a non-retail environment. Through direct sales, sellers can avoid any middle agents and interact with their customers directly. We usually do direct selling in a non-retail setting because, in a traditional retail environment, they sell products and services […]

Branding

5 Jaw-Dropping Examples of Creative Guerrilla Marketing

Guerilla marketing is a low-cost, innovative and unconventional marketing technique used to obtain maximum exposure for a specific brand, product or a service. What separates it from a mere public stunt is its budget-friendly nature and the largest investment is more creative and intellectual than being a financial one. But […]

Sales

Interesting and Unusual Examples of Kiosks

Since the very first one was developed, all the way back in the late 1970s at the University of Illinois, the humble self-service kiosk has proven to be of great use to both customers and businesses the entire world over. Nowadays, we are more than accustomed to the idea of […]

Accounting Finance

What Is The Income Statement And Examples

Compared with the balance sheet reflecting the activity of a company at some point, the income statement shows the company’s financial situation over a long period of time. In other words, the income statement deals with the company’s revenues and expenses, presenting a summary of its financial activities from 3, […]