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Communication

Four ways to achieve a customer-centric marketing

Customer-centricity has become a topic of much debate in marketing in recent months, as brands continually strive to demonstrate that they’re putting the customer first. With the GDPR now looming on the horizon, ensuring the data that organisations use to target their consumers is legitimate and that their communications are […]

Branding

Vehicle Branding: Why Is It So Important?

The growth and development of any business is linked very closely to the success of its marketing campaigns. A lot of research has been done about how reputable organizations use the different marketing channels and methods for showcasing their products on a bigger stage. Multinational corporations have virtually endless budgets […]

Real estate

7 Traits to Avoid in a Real Estate Agent

We’ve all heard stories about wonderful real estate agents who are really there for their clients; and if you’re buying or selling a home, this is likely something you want to experience. But do you know how to separate the best agents from the worst? There are a few things […]

Marketing

10 Secrets of Creating Effective Online Videos

Videos have become one of the most important parts of the digital medium. Be it based on food, makeup, hairstyle, humor or anything, people just can resist gulping these short entertaining shots. The best part about videos is that they are not only versatile but shareable as well. So, they […]

IT

7 Must-Have Productivity Tools for SMBs in 2017

Productive people register outputs for the time they spend working. This is the key difference between getting work done and simply doing work. However, productivity in the workplace can be greatly reduced if employees spend hours on logistical and repetitive tasks like locating equipment they need to get their work […]

Marketing

11 Tips to Improve Online Marketing in 2017

Last year was a year marked by changes in the position of Internet, and in 2016 we face now, the trend will continue along the same path. Everyone digital moves at a vertiginous speed, so holding hands is not the most recommended strategy, whether it is intended to maintain the […]