Monday, May 20, 2024
The recent Google’s Penguin updates have impacted on various webmasters quite adversely. A few days after Google announced its latest roll-out, a lot has been reported in terms of the biggest losers. Just a few weeks before the updates, Google’s Matt Cutts announced that the impact was going to be […]
Ensuring the presence of good inbound links to a site is an important aspect of search engine optimization. This is because having good backlinks increases the value of a site in the eyes of search engines. While evaluating the links, search engines also take into consideration the quality of the […]
Your customers are moving. Not house to house, but from one shopping mindset to another. The days of phone books and physical window shopping are slowing down. They’re not gone and might not ever disappear completely, but if you want to be where your customers are, you’ll follow them, and […]
Technology has changed the landscape of how businesses communicate with their customers. These days, marketers reach a target base by implementing online techniques such as search engine optimization or by utilizing social media. But even though modern businesses exist in a state of hyper-competition in the online world, the fundamentals […]
For the longest time, design and search engine optimization (SEO) were two completely separate entities where neither one affected the other. Now, it seems that Google has played match-maker and the two are destined to be together forever. The question is… why? Google's Motives Before we jump into why exactly […]
Business success depends more on marketing strategies used. This is because there is intense competition in almost every business. The marketing strategies should focus on reaching as many potential clients as possible. The advent of technology has made this quite easy since you can reach millions of clients globally within […]
SEO is always changing. These are the most common mistakes webmasters are making these days. The Internet changes quickly, but search engine optimization remains as important as ever. However, effective SEO now requires a broader set of skills than SEO in the past. You may have mastered SEO techniques from […]
Most colleges don't venture into the use of SEO services and if they do, they are most likely to use local SEO. Changes in the economy are causing universities to reconsider their practices. People are getting cut from financial aid, jobs are down, and the desire for education is up. […]
Affiliate marketing is the method in which people help to sell products online by driving traffic to a particular website, usually through a specially designed blog or website. Any sales generated by this will usually result in a commission (as set by the product’s merchant) for the affiliate. Here are […]
When done well and by using the latest known techniques, search engine optimization (SEO) can be very effective. However, there are a number of less than astute people who pose as experts when they actually are not. To that end, the professionals at brandsexposed.co.uk lists ways to spot what some […]
Gone are the days when businesses could reach out to a large part of the target audience through websites that were compatible with desktops and laptops. Actually, a wide number of people prefer to search the web through their tablets, Smartphones and other mobile devices. In other words, you never […]
Seen from a basic perspective, search engine optimization is the process of gaining visibility for a company or organization on the Internet. The present scenario of search engine optimization is undergoing a lot of changes as a result of the constant Google updates, all of which intends to value websites […]