The B2B health and medical sector is a lucrative space in which to be spelling. Those B2B sales and marketing teams tasked with selling products and services are part of an industry where the spend is more than $2.3 trillion in the US alone. The Canadian market has equal potential, […]
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Benefits and Challenges of Influencer Marketing You Need to Know
Most consumers today depend on influencers who create genuine and authentic content for product and service recommendations. As a result, influencer marketing has become increasingly valuable for brands. But it’s not fool-proof. More brands continue facing challenges with the implementation of influencer marketing. This article lists the advantages and challenges […]
Are Influencers the next marketing strategy crux?
With the world shifting on to the internet, every business has stepped into the online world. Consequently, the online market has become quite overcrowded and somewhat saturated. It is now getting increasingly difficult for brands to grab any heed or customers on the internet. Moreover, with so many options readily […]
Top 15 Amazon Marketing Mistakes in 2020-2021
According to Forbes, with many shoppers wary of brick-and-mortar visits due to Covid-19 pandemic, shopping has been shifting online in record numbers. Hence, there is a great opportunity for Amazon sellers, following the right Amazon marketing strategy. But, when we enter any new business domain, we are too passionate and […]
Boost Online Reputation with the Healthcare Video Marketing
Videos have become an integral part of our lives. From advertising to marketing a product, videos have surely shown how powerful they are. Videos are very effective since they can be retained for a longer time and impress the consumer’s mind. This article further shows how a video can help […]
Top Digital Marketing Ideas and Strategies to Grow Your Business in 2020
Technology is getting advanced every day, in this world of immense digitalization a digital marketer needs to know every changing aspect in the realm of digital marketing. Moreover, today to grow any kind of business, the best weapon is correct digital marketing. But this whole thing involves good planning, stress […]
7 Social Media Marketing Trends for Small Businesses in 2020
Social media has become synonymous with digital marketing these days, and that is due to people spending a large part of their day on social media. Thus, today one of the leading ways to market your brand is on social media platforms. However, the nature of social platforms is far […]
Artificial intelligence vs human work – what will be in demand in the insurance niche?
Artificial intelligence stands for the machine’s ability to think and study as humans. The impact of artificial intelligence on society is obvious. AI-based technology has already become common for many industries bringing lots of advantages which can help enhance the annual economic growth in many countries. However, this innovation also […]
Impressive Founder Shows the Right Way to Build a Digital Marketing Company
Building a business is hard, and doubly so in the competitive world of digital marketing. The industry is constantly changing, working to keep up the pace with changes in the marketplace, new technologies, and a consumer base that can be notoriously hard to reach. It has also become extremely dilated […]
How To Leverage The Power Of Photo Marketing To Drive More Traffic
In today’s competitive economy, digital marketers are striving hard to do something different to be a standout among the crowd. Visual Content is becoming more powerful than word-based information. It helps to engage more viewers to run successful marketing sites. Therefore, as you seek to establish your presence online, you […]
Affiliate Marketing vs Coupon Marketing: Similarities & Differences
Marketing takes plenty of forms, with plenty of approaches proven for success. The past decade has seen a solid rise in both affiliate marketing and coupon marketing, with both trusted by countless big businesses. But what are these approaches and how do they differ? Here we take a look at […]
Pat Mackaronis: 5 Things to Consider When Choosing a Digital Marketing Agency
Digital marketing is one of the fastest-growing ways of improving brand visibility and increasing profits. If you own a business of any kind, you can probably benefit from the services of a digital marketing agency. But not all agencies are worth your investment and different companies need different kinds of […]