Whether it’s a good old-fashioned brush-off or a more serious objection, sales reps need to be ready for anything when it comes to objection handling. Instead of contradicting a prospect or forcing them to change their minds, it’s important to help them understand your product by empathizing and relating; here […]
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Zoho Implementation: The ROI Equation – Is It Worth the Investment?
Zoho has become one of the most popular business application suites for small and medium-sized businesses. Founded in 1996 as AdventNet, the company rebranded as Zoho in 2009 as it shifted its focus to web-based business tools. Today, Zoho provides a comprehensive suite of over 45 integrated business applications including […]
5 Ways to Perfect Cold Email Outreach in 2021
Cold email outreach is alive, well, and thriving. Cold emails are simple in concept and a critical part of personalized prospecting that you send out to someone you have never conversed with to start a business relationship with an account-based strategy. However, this incredible sales channel works well only when […]
How Does Artificial Intelligence Influence a Start-up Economy?
The technological advancements of today shadow the brilliance of years as people seek further innovation in a race to achieve the best, and at the earliest to beat off the competition. Artificial intelligence has gradually found its way into the technological industry. It has established itself as an integral component in problem-solving, […]
7 Ways a Telephone Answering Service Can Boost your Small Business
With sole traders and small business start-ups becoming the way of the future, a 24-hour phone answering service offers a solution for those who need a receptionist that’s half the cost, and that can work within any space. With an increase in users across the UK and the US, a […]
Automation: The Way to Managing Outbound Cold-calling Campaigns
Inbound vs Outbound marketing Inbound marketing methods were developed as a response to an overwhelming presence of pushy outbound strategies like direct mail and ubiquitous aggressive advertising. The development of the Internet also helped buyers shield themselves from unwanted marketing messages, allowing them to conduct their own research whenever they […]
How To Choose Between Cold, Warm, and Social Calling
For tasting epic success, business, especially the SMBs must develop the best communication skills to create a fruitful dialogue with their customers. Proper communication has always been the key to creating bonds and relationships that last longer. The same rule applies in the world of business where you need to […]
Reputations, Business, and the Business of Reputations
A good reputation is essential to the survival of your business, and it can have a direct effect on your company’s bottom line. Not only does it affect your ability to get customers, it can also prevent you from keeping the ones you have. Unfortunately, reputations are also delicate things […]
CRM in the future: How should it be?
Few years before…CRMs were clunky, unmanageable, poorly designed and most importantly expensive! Automating the business process through the CRM was a distant dream. While the large corporations did manage to get hold of the CRM (with huge hardware and set up cost), small investors had to manage sales, marketing and […]
Techniques for Making Your Trade Show Stand Out
An immersive, tactile experience can help attendees better understand your mission and value prop. However, you must stay moderate with textures, as this can make your booth look cluttered and disorienting. In addition to graphics, consider using a large flat-screen TV or projector to display your company’s video. It will […]
Things To Avoid In Buying POS Systems
Everyone is looking to have the best possible solutions when they’re planning to upscale their business. Whether you’ve just started your retail store or are looking to expand to multiple stores from your pre-existing one, this article is for you. Choosing a POS software can be one of the most […]
Software Development for Customer Support: An Overview
As any successful business owner can tell you, keeping customers happy throughout the entire relationship with your brand is essential. That’s why customer support has taken the center stage over the last couple of years. Many companies have understood this shift in the tides – and it shows. According to […]