Point of purchase merchandising is a marketing strategy designed to quickly grab a customer’s attention and encourage them to buy a product on a whim. With such a short time to capture and persuade a consumer, there are certain important elements of point of purchase merchandising that should be employed […]
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How to Save for Your Child’s University Fees
The cost of sending a child to university today is staggering, so much so that many are deciding to forego higher education altogether and enter the workforce directly from high school. And while no parent wants to see their youngsters start professional careers under the strain of oppressive student loan debt, […]
The Appeal of the Adjustable Rate Mortgage Returns
After several years of fixed rate mortgage popularity, consumers are once again looking at their options. Low rates and unsettling housing conditions sent most consumers to utilize fixed rates because of their stability. Now, the appeal of the adjustable rate mortgage is returning to ordinary borrowers, especially as mortgage rates […]
Ideas to Slash Your Cellphone Bill
Believe it or not, your monthly cell phone service bill is now your second highest monthly expense. To put that into perspective, that means you're paying more for your cell service than you are for gas, food, heating, or electricity. In fact, according to Nielsen, a global consumer research company, […]
What You Need To Know About Google Penguin 2.0
Is your website having trouble with the recent Penguin update? You are not alone. Other websites from white-hat seo websites to black-hat seo websites are also having the same trouble with the dreadful Penguin. Most websites’ seo campaigns have stopped to learn about this Penguin update and to modify their seo […]
Advantages of Buying Pumps Online
Advancements in technology have bought a revolution in the buying process. One can buy anything using internet. This is also applicable if a person wants to buy pumps. Pumps are required for both domestic and commercial purposes. Companies that understand the diverse requirements of their customers manufacture pumps which offer […]
E-Commerce The Right Way
E-commerce can sometimes seem deceptively simple. You get a product, you get a website, you get some advertising up, and then you start counting up how rich you are. Except of course that real life isn’t quite like that. E-commerce is more like a chain link fence. Each stage is […]
The Importance of Vitamins for a Healthy Pregnancy
Pregnancy is an exciting time in a woman's life. Your taste buds may love the idea of a hot dog loaded with mustard and sauerkraut, but the baby growing inside of you may object! Now is the time to re-evaluate your nutritional needs and make sure that both you and […]
The Benefits of an International Tour Holiday
Although there was an estimated 15% reduction in the number of UK citizens travelling abroad in the wake of the recession, this trend has started to reverse as the economic recovery has begun to take hold. More specifically, British residents are enjoying a more diverse range of overseas trips, with […]
How Restaurants Can Use QR Codes in Their Marketing Campaigns?
Mobile marketing campaigns (see successful examples) are becoming so popular that businesses are trying to find new and interesting ways to use mobile technology to market to their audience. This is especially the case for restaurants. Restaurant marketing campaigns are now using SMS messaging to reach their target audience. Despite […]
Tips for an Economical Car
Regardless of who you are, what you do, and where you are living (and assuming you are not one of the fabled 1%), you know for a fact that times are hard. I'm not going to go and compare it to the past decades or reminisce about better times, that'd […]
Design Elements of Effective Company Brochures
In the corporate world, attention has become a currency. To make your business sell, you have to grab the interest of your prospects for you to be able to send your business message and influence their purchasing decisions. While the visual appeal of your promotional prints (lay-our, graphics, images) are […]