Early in the lifespan of many small businesses, business owners make the mistake of overlooking one of the most important aspects of marketing: branding. However, thanks to digital media and the advance of social media, branding is more important than ever for businesses big and small. For small businesses, building […]
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Are You Using Effective E-Commerce Call-to-Actions?
A well-functioning webpage requires many details to exist in harmony with both company intent and user experience. No example underscores this more than a call to actions (CTAs). CTAs serve as a roadmap of how to navigate a website. They tell a user where to go next and allow a […]
Marketing Your Brick-and-Mortar Store, From Feather Flags To Social Media
In 2018, there are many different ways to get your customers’ attention. And if you’re running a brick-and-mortar store, that means that you have lots of ways, both online and off, and to put your business on the map. It’s all about finding creative ways to get interest and understanding […]
Ways Tech Companies Can Save Money and Reduce Costs
The number of new tech businesses is on the rise, but despite this, it is no secret that running a tech company can be expensive. While it is possible to start a tech business on a shoe-string budget, they often require substantial up-front investment and have large, on-going costs. With […]
Multi-media Marketing: Using Different forms of Media to Market Your Business
Marketing in the 21st century has changed from traditional 20th century marketing. It now incorporates dozens of forms of media: radio, video, print, online and offline. To reach an audience that never stands still, marketing has to be in several places at once. Read on for an overview of some […]
6 Ways To Improve Sales at Your E-Commerce Small Business
As an e-commerce business, you want more traffic and sales for your store. But there are more effective ways to improve sales other than testing strategies with A / B testing or adding CTA (Call To Action) buttons. Here are 6 high-impact ways to improve sales at your e-commerce small […]
20 Top Marketing Strategies for eCommerce Websites
The eCommerce marketing is as important as the website development. Both will require perfection to get nicely executed and to achieve targeted sales. Marketing the products on your eCommerce store is somewhat tricky. Use of the right platforms, technologies and techniques will surely help one succeed in branding. Let’s consider […]
What You Need To Do Before Launching Your E-Commerce Site
You are eagerly awaiting the chance to sell your merchandise, but actually setting up an online store can be daunting. Laying the proper groundwork will guide you towards long-term growth. Research What People Are Buying It is important to be enthusiastic about your business and sell products that will draw […]
How to Improve Your Video Marketing Problems
If your total video views have dropped, and the Vice President of Marketing is looking to cut your video budget this quarter, you'll need a solution to get the traffic and interest flowing again. To prevent the temporary lack of eyeballs from turning into a real loss of sales and […]
Best Ways to Promote Your Latest Blog Post
Your job as a blogger is far from done when you hit "publish". Unless your goal is to write a super secret online diary, promotion of your posts is something you should get used to doing regularly. And don't be alarmed because it's self-promotion - if you have something valuable […]
How to Fix Common Problems With Legal Blogging
You've been hearing that blogging is one of the most important forms of Internet marketing today, but you probably haven't heard much about the right way to do so. But if blogging is going to be that vital to your online reputation, then you might as well do it right. […]
A Complete Guide To Building A Custom Healthcare CRM Software
In recent years, there has been a significant increase in the demand for Healthcare Customer Relationship Management (CRM) software. Nowadays, medical institutions are actively seeking to develop healthcare CRM systems to deliver cost-effective and user-friendly services. The integration of cutting-edge AI technologies and the advancement of cloud services are expected […]