While the reports of SEO’s demise may have been greatly exaggerated during 2013, there is little doubt that its fundamental nature and delivery mechanisms have changed considerably with the advent of content marketing. This year will finally content marketing emerge as the primary aspect of business outreach strategies, with Econsultancy’s […]
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Popular Brands Delivering the Most Effective Twitter Customer Service
Whether you're selling software or shoes, good and prompt customer service is at the heart of every successful business. While we cannot deny the fact that telephone-based customer service still exists, many customers do not get the level of assistance they desire. Consequently, customers (more than ever) are taking the route […]
Measures Businesses should Take to Protect Their Technology Assets
We know that protecting your business is important to you and ensuring your software and hardware is fully protected from hackers, fraudsters and the other unsavory characters should be especially high on your agenda. But where do you start when it comes to preventing disaster before it strikes? Unfortunately, cyber […]
Strategies for Managing Your Online Reputation
The first page of Google can make or break you. If anything bad appears on this page, whether it's true or not, it will destroy you. Anything which comes after the second page largely doesn't matter because nobody goes there anyway. There are professional agencies which can manage your online […]
Essential Network Security Software
When it comes to network and web server security, you don’t just need one network security product, you need numerous network security products. Used in conjunction, these network security products provide for multi-layered security. Below are the essentials: Firewalls - Firewalls are software or hardware-based security systems that examine […]
Ensuring Brand Consistency in Your Online Company Presence-Create a Unified Image
Brand consistency is essential for every successful marketing strategy and product placement, especially in a dynamic and highly competitive online business environment. Creating a unified brand or company image on the web will directly boost your marketing efforts and, if properly planned and executed, it will eventually increase your sales […]
How To Find The Best Web Directories?
Adding your website to a web directory can increase visibility and bring in new traffic. But not all web directories are created equal. Web directories that are well regarded by Google will improve the search ranking of your page, but those that Google regards as spam sites can actually hurt […]
ERB Courses Offer a Gateway to Employment
In Hong Kong, anyone seeking employment, looking to improve or expand a skillset, or forge a career path would consider ERB courses as an important resource. The Employees Retraining Board (ERB) co-ordinates, funds and monitors job training courses and provides employment services to prepare job seekers to meet the challenges […]
Do You Spy on Your Employees?
Do you spy on your employees? Software that allows employers to monitor employee computer and browser activity has been around for awhile, and company email tracking should be expected by all employees in the digital age. But a new breed of solutions has taken employee tracking to a new level […]
The Benefits of Drinking Ionized Water
The human body is subject to constant evolution, as it adapts to both positive and negative aspects of its surrounding environment. Take the impact of the obesity academic in the Western world, for example, which is causing teenagers in the U.S. and UK to develop health conditions that were previously […]
Where's the Best State to Retire?
Not sure where you're planning to retire? From the Eastern Seaboard to the Southwest, today's retirees have plenty of options. Many states and communities are actively trying to attract retirees with better tax laws and improved public services. So, which place is best for you? Let's look: New Jersey The […]
Choosing Work Outings Your Whole Company Will Enjoy
Finding and keeping quality workers is one of the greatest challenges faced by businesses today. It affects every company from mom-and-pop enterprises with just a few employees to giant corporations. Reducing turnover and stimulating high morale, productivity and teamwork has a powerful impact on long-term costs and profits. Company outings, […]