To build the subject in this post, let’s start off with some shocking yet interesting online shopping cart abandonment statistics: According to the most recent reports, over 70% of online shopping carts are abandoned without checkouts. The average cart abandonment rate is the highest for FMCG and textile companies. The […]

In the current B2B environment, old and new businesses are looking for various options in the content marketing domain. The reason behind these substantial investments is that content marketing is known to increase business exponentially. Content marketing is one of the most efficient methods of increasing audience engagement, driving sales, […]

Nowadays, a website is the foundation of all businesses. An online presence is what new businesses need. And a well-designed and updated website is the only way forward. A website represents you and your brand to the outside world. If it’s not looked after, your brand starts looking unappealing and […]

If you own a business, you should be interested in boosting your search engine ranking status. Essentially, you want to set a goal to land on the first page of the Google search engine results so that your website will receive the most maximum hits. As we live in the […]

The work on ASO is critical if you want your game or application to become popular and installed by many users. Let’s talk about the main points of ASO. Compilation of the semantic core. Keyword selection can be done manually, but if you want to save time, optimizers use automated […]

Optimizing your website and content as per the search engine SEO guidelines is really great. It is crucial for ranking on the search engine result page and also for driving more traffic. But there are some mistakes that we often make. Digital marketing is regularly evolving, and you need to […]

Search Engine Optimization (SEO) is crucial in generating traffic, advertising, and promoting your services for any business with a website and an online presence. SEO is so important that businesses hire SEO experts because they are aware of the very niche techniques required for your website to rank on the […]

Keyword research allows discovering the phrases and words people use in search engines.  It impacts every SEO task you are performing like searching the content topics, content promotion, email outreach, and on-page SEO. The goal of keyword research is to know the target audience. For that, we must discover keywords […]

In 2006, Amazon stated that for every 100 milliseconds they speed up their website, they notice a 1% increase in revenue. After that, Google proclaims, to progress the web, that page speed was a deliberation in how they rank search results. Besides, with such an extensive exercise of mobile devices […]