Your business plan must have a branding strategy. You must have a written plan to alert customers about your brand. A branding strategy contains a list of tactics and how a business will adopt those tactics over time to apply its brand throughout the company. A good branding strategy shows […]
Tag: brand promotion
How Logos Help Develop a Brand
Logos are essential to help reinforce the identity and branding of a business. As a business promotes its products and services, the logo helps to raise awareness and increases brand recognition. A distinctive logo that used on products, marketing materials and packaging becomes an advertising tool of its own. As […]
Why Marketing Is Important For Any Business
It's been almost a year since I started an online business and so far I've learned a lot about businesses in general, one of the things that really has served me is learning that business is simply the process of exchanging money for something, this process, which is called "a […]
Learn why Apple keeps growing in an environment full of competition
One of the things that I really enjoy is learning from big brands such as Apple, their story is fantastic and by now we all know that Steve Jobs was a visionary genius that transformed the world. There are a lot of good things to say about Apple, they have […]