Innovative credit professionals always dream that one day the world will wake up to paperless offices where everything is done electronically. Although this vision is still far from being a reality, the current innovations are progressively bringing it closer. The first major steps forward were workflow and imaging technology. However, […]
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How Organizational Characteristics of a Business Affect Customers’ Goals
Even taking into account styles, attitudes, and personalities, customers’ goals are not as arbitrary as one would imagine. Two factors influence what goals customers seek and the market segments they belong to: the characteristics of their organizations and their positions. Using these two factors helps you to suggest goals that […]
Strategy Innovation vs. Strategic Planning
If you are intrigued by the potential of strategy innovation for your company, be aware that you will not get it from your current strategic planning process. You will have to create a separate process for strategy innovation, one that is: 1. Creative 2. Market-centric 3. Heuristic (discovery-driven) Creative Strategy […]
Basic Elements of an E-business Model
The emerging e-business market affords companies of all sizes and types the opportunity to leverage their existing assets, employees, technology infrastructure, and information to gain or maintain marketshare. For example, in the telecommunications industry, service, rather than technology, is now the key differentiator. With lower barriers to entry, new competitors […]
Top Benefits of SMS Marketing
With most people having mobile phones nowadays, short messaging services (SMS) have become an effective and pocket friendly way of communication. Businesses can greatly benefit from this service by embracing SMS marketing. With your mobile phone, you can either send a message or call someone anytime. SMSs have actually become […]
A Beginners Guide to Chargebacks
Sadly, many business owners are ignorant of a deadly setback in the business world when they embark on their new adventure. And unless you've experienced one firsthand, you might still be in the dark. Wonder what we're talking about? Chargebacks. If you aren't careful, chargebacks have the potential to destroy […]
Best FTP Tools for Large File Transfers
Moving large files can prove difficult in many corporate environments. There can be IT limitations on data sizes, security issues, and also user issues. That's where managed file transfer software comes in. It lets businesses move large data files securely between internal networks, as well as externally to the IT network. In addition to […]
How Good Logistics Ensure your Order Gets Delivered on Time
We've all witnessed first-hand Amazon's lightning-fast delivery of products of all types, including exceptionally expensive, large or hard to come by for other UK vendors. Most of us will have wondered by now how they manage to fulfill these continuous orders for a whopping 300 items per second at their […]
The Modern Face of SEO: How to Become a Thought Leader
While the reports of SEO’s demise may have been greatly exaggerated during 2013, there is little doubt that its fundamental nature and delivery mechanisms have changed considerably with the advent of content marketing. This year will finally content marketing emerge as the primary aspect of business outreach strategies, with Econsultancy’s […]
Effective Ways to Enhance Email Marketing Campaigns
Are you aware of the significance of email marketing campaigns for brand promotion in today's competitive market? A well-planned email marketing campaign that uses an exclusive email marketing newsletter design can be effective in promoting customer loyalty and trust, boosting brand recognition in the market, and increasing the revenue. An […]
How do I Add Value to My Online Products?
So here are a couple of very broad questions - what factors should I consider when setting up an eCommerce website and how do I distinguish myself in the market ? Well you may think that there are hundreds of things and the truth is that there are but many of […]
The Era of Healthcare Reform & Emerging Demand For Specialized Nursing Graduates
The new health care reform laws along with the new models of care delivery, global payment and preventive care is boosting certain careers. And the success of the health care delivery system is directly linked to its workforce. An important segment within this workforce is the 2.8 million registered nurses, who […]