It has been a long time coming: research reveals the number of mobile users in 2014 increased exponentially when compared to the number of users in 2010. The mobile marketing opportunities are currently enormous. Chief Marketing Executives (CMOs) need to develop a solid mobile marketing strategy. Below are some important […]
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Preeminent Business Certifications in Demand in 2014
Getting a business certification puts you on a higher platform of advantage as it helps you steer above the competition. What are some of the hottest and most in-demand IT certifications for 2014? It doesn't come as a surprise that candidates who ate certified in aspects of cloud computing and […]
Why Today Is a Good Time to Push Your Defence Marketing Strategy
The worldwide defence market, though not always publicly declared, is probably feeling the pinch of cuts the hardest of all government-run and private industries. Governments looking to cut defence spending - including resources, assets and wealth - which for some make up a considerable proportion of their annual spend. What […]