Top 6 Mobility Trends for Small Businesses

dceqSmall businesses have quickly gained ground as one of the driving forces of the economy. With the rapid pace of evolution in the business world, small businesses have increasingly embraced the new trends and adapted accordingly to fit their strategies and goals.

Quickly the rising need to make businesses mobile has made its presence felt with well-rounded management techniques being implemented to cater to accommodate the mobile workforce. The rising innovations in technology indicate further scopes of mobility for businesses.

Let’s take a look at the trends that have the potential to accelerate mobility for businesses.

Implementing BYOD

Work habits have evolved considerably from the conventional to the progressive methods. The workforce has turned not only remote, but mobile as well. As a result, businesses are encouraging and implementing the concept of BYOD (Bring Your Own Device). This policy requires the employees to bring their own devices to work while allowing employees to work from anywhere.

With the lightning fast speed of innovations in technology, it isn’t feasible for businesses to upgrade to the latest software and gadgets quickly. This is where BYOD comes in handy. In comparison to that scenario, it is easier for individual employees to keep up with the pace by keeping their own devices up-to-date. This not only enhances productivity, but also lowers expenses for companies.

Rise of the Cloud Platform

Over the years, businesses have been shifting to the cloud. With the convenience of staying connected wherever you are, cloud computing has drawn some serious engagement from business owners. This brings access of critical business data, complex reports and analytics to the decision makers on the go.

Cloud computing has taken the center-stage as the solution to the rising needs of the dynamic workforce. In fact, cloud computing generates billions of dollars in revenue each year. This is proof enough that there is no chance of it slowing down any time soon.

Domination of Mobile Apps

With the rise smartphones and tablets, consumers are increasingly using mobile devices to access the Internet and perform their searches. It has been predicted that by 2017, 63.4% of mobile phone users will access the Internet via their devices. For a more seamless and intuitive experience, businesses are getting more and more inclined to develop apps that can be downloaded to the mobile devices.

Apps provide a more responsive and mobile experience to consumers. Native mobile apps for businesses make business dealings and transactions far easier and quicker and help in meeting consumer demands satisfactorily.

Leveraging Free WiFi

Mobility and connectivity have become buzzwords for all individuals. We want to be connected on the go. Businesses are increasingly capitalizing on this trend by providing free WiFi to customers. Offering free WiFi not only increases the footfall of clients in the business premises, but also escalates sales.

Additionally, it also helps in accumulating valuable data regarding customers’ online behavior. With this insight, businesses can develop strategies targeted to meet the expectations and preferences of the customers. In fact, businesses that have leveraged the immense potential of free WiFi have reported as high as 79% success rate.

Big Data Will Drive Success

Big data indicates the towering amount of information and data involving businesses which are accumulated and stored from a host of sources including business transactions, customers’ information, data from social media and so on. The volume, variety, complexity and the incoming speed of this data is huge.

This data is required to take effective business decisions. Big data will power the decisions and steps involved to deliver a more personalized experience to the increasing number of mobile customers. Additionally, businesses will utilize the power of big data to identify and eliminate any difficulty that consumers will face with the native apps.

Laptops Replaced by Tablets

Devices like tablets appeal more to the dynamic workforce than laptops or desktops. Tablets and other similar portable devices are not only fast, but are smart devices too. They are easy to carry and do not take up much space while providing similar benefits as laptops. Therefore, they are slated to replace the laptops owing to their convenience.

With the rising mobile traffic, more and more businesses are adopting the mobility trend. It is time you begin devising the right strategies to stay ahead of your competitors.

Contributed by Inspire WiFi

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