Basic Tips A Mobile App Development Company Should Adopt

Big ideas on paper don’t often make great apps in real life practice. The decision to develop any project should be based on research. Is there any market for the type of app you love to develop? Are you solving any particular problem? What’s the competition about? Realistically, would people like to make use of your app? Are you making someone’s life better and easier? Are you providing a unique experience? How defined is your idea, to be executed?

Another sensitive area which is often less researched is the potential audience. Everyone from teenage to elderly uses mobile apps. Understanding your target audience, and very importantly how your audience utilizes various apps, is very important.


If you design an app without research, you may find out that you built something you thought people would like, when in reality they don’t.

You can expect so many rapid tools or development frameworks in the app market that can fast-track the app-building process. Each customer expects the manufacturers to build faster apps for their business.

The rapid and sophisticated development frameworks are used in delivering consistent value to the customers with every app alongside rapid variations. Conversely, there has been a significant increase in response from different businesses as well.

Cloud Driven Approach

The cloud technology has in no small way played many roles in app development. With so many technologies developing on a daily basis, app developers would need to think critically and come up with the ideas that will integrate and sync apps on multiple devices. The cloud approach will assist the mobile app developers to create responsive apps that will automatically adjust themselves on a different platform of devices with no modification in features, data, and functionality.

App Security

The security of any app is crucial. Many research companies have predicted that almost 4/5 of the mobile apps would fail when passed through any security test. With all kinds of leakage and hacking of high profiled information, the security of every mobile device is now something important to watch out for.

Location-Based Wi-Fi Services

As every technology begins to come up with all kinds of benefits, why should Wi-Fi crawl behind? In a very short while Wi-Fi will come up with an excellent performance like never before, mobile users are just going to love swimming in data consumption. With the highest limit of Wi-Fi usage, the Android platform will be expected to leverage its various performance of connectivity for good location-based apps and also keep the consumers fully engaged with their mobile devices.

Wearable Tech

Wearable Technology is an updated trend that is wheeled towards health and fitness only. Now mobile applications would need to come in alliance with these wearable devices just to enhance the whole productivity and efficiency. So many industries are subscribing to this new technology to get an edge over the competition.

Mobile payments and M-commerce

Well, regarding the recent trends in mobile commerce, a major part of the e-commerce sales are deposited through a tablet or smartphone. This is a sign of rapid development as consumers are continuously shifting to e-commerce and getting used to the mobile technology. There would be so many people who would like to use their mobile devices to transact rather than using a smart card. Hence, a reliable mobile app development company is recommended to create mobile apps that will process payments without any much requirement of the credit/debit cards.

Internet of Things (IoT)

This concept of IoT is advancing because of its unique capacity to integrate and connect multiple devices and technologies. Android apps will advance soon and become a unique user experience platform. With IoT, app users engagement platforms, based on Wi-Fi will connect users with the real set of apps.

Big Data and App Analytics

The Big data and application analytics will allow mobile app developers to be mindful of innovative solutions in their respective apps to make use of data that promotes actionable items and better insight to satisfy customer’s demands.

As the Android app development is revolting its growth, so many businesses have already started utilizing different business sectors, travel, cloud-based service, and publishing. Application help businesses to produce in a fast pace setting, which is also quite inexpensive. Already, we are witnessing a significant rise in mobile banking globally, and now we can be expectant of new increase in the Banking and Mobile industry as well.

Be Mindful Of Platforms

Androids and other Operating system have very easy to use interface guidelines. They operate differently, using different gestures and similar buttons or prompts customized in different areas.

For example, users of the Android device are accustomed to a back button below the screen, that is built into the system. Apple devices act differently from this. Failing to be mindful of platform-specific nuances such as this can affect user experience.

When building for multiple platforms, it’s important to make with device differences in mind. Apps that don’t do this will result in frustrated user experience, knowing that the average user will conclude in a matter of seconds whether or not to continue using your app. A little frustration can lead to a whole lot of setback.

Real User Experience

There are several elements involved in the creation of an app that offers a great user experience. But at the lowest level, your app needs to be very easy to access. If a user begins to have difficulty in performing basic functions of your app and is unable to figure out the main functionalities quickly, the result will be inferior usability.

Proper Testing

Testing sounds pretty obvious, but in reality, it is estimated that over 46 percent of defects are discovered by the user, 27 percent comes from direct feedback, and another 27 percent is derived from public user reviews in their respective app stores.

Although, it’s rare that an app will function without minor bugs upon its launching. But make sure you test adequately before launching, to help you avoid major issues. If an application is not tested properly, it’s certain that it will be ruined by bugs that impact user experience and is also prone to crash.

A single crash is enough to stop users from ever making use of it again. As a matter of fact, some of the most seen negative reviews on various app stores are related to crashing. And the more negative comments you have, the more likely you will get a failed mobile app.

App testing must be taken seriously, with a documented structure in place, to ensure that your mobile application is as marketable as possible. It’s rare to get another chance if you failed to convince users the first time.


Without a doubt, the performance of any mobile app depends on so many factors ranging from competition to sheer luck, and to marketing budgets. But beside these elements, poor research and execution are significant reasons why most apps fail after launching.

Concentrating on the market and targeted audience, following all platforms major practices, and quality assurance testing could be the difference between failing and succeeding.

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