Tag: small business

Online Merchandising Strategies
Marketing

Online Merchandising Strategies

Building a profitable and scalable e-commerce business requires flexible merchandising and an effective infrastructure. Flexible merchandising (delivering value and quality in meeting customer needs) is covered in this article. Effective infrastructure (building efficient processes to create the information required for flexible merchandising) is covered later in the article. Flexible Merchandising […]

The Concept of Advertising in Small Business
Advertising

The Concept of Advertising in Small Business

Advertising consists of those activities by which visual or oral messages are addressed to selected public for the purpose of informing and influencing them to buy products or services or to act to be inclined favourably toward ideas, persons, trademarks or institutions featured. As contrasted with publicity and other forms […]

The Basics of Business Management
Management

The Basics of Business Management

The term management can be viewed from two different perspectives. It can be used to refer to the coordination of all activities necessary for a business to achieve its set objectives through maximum utilization of available resources. It can also be used to refer to the persons bestowed […]

How the Internet Helps Businesses
Internet Small business

How the Internet Helps Businesses

The turn of the 21st century marked the advent of the Internet as one of the most important tools in business. Its capability to transfer data at amazing speeds has tremendously decreased the time required to transmit information, allowing almost real-time processing of data even when the processing center is […]