Tag: marketing

When it's Time to Become Professional Brand?
Branding

When it's Time to Become Professional Brand?

Although, the internet offers unlimited opportunities to businesses of any size, there is widespread misconception that becoming professional brand is something only large, international corporations could actually be able to handle. When and why do You Need Professional Brand? No matter whether you are looking to drive more customers online […]

Easy Tips for Marketing to Baby Boomers and Seniors
Marketing

Easy Tips for Marketing to Baby Boomers and Seniors

When it comes to advertising, seniors are fairly and accurately represented. From commercials for arthritis medication to… commercials for retirement financial services… Well, maybe they're not so much accurately represented as represented. Sort of. The reality is that Baby Boomers and older generations are often omitted from marketing unless a […]

Great Marketing Ideas for Small Businesses
Marketing

Great Marketing Ideas for Small Businesses

Marketing is a crucial part of every business. It helps you get the word out and let people know that you exist. But more importantly, it helps you tell people why they should buy your products or services and what makes you unique. Marketing also gives business owners the opportunity […]

Online Merchandising Strategies
Marketing

Online Merchandising Strategies

Building a profitable and scalable e-commerce business requires flexible merchandising and an effective infrastructure. Flexible merchandising (delivering value and quality in meeting customer needs) is covered in this article. Effective infrastructure (building efficient processes to create the information required for flexible merchandising) is covered later in the article. Flexible Merchandising […]