This is the age of visual expression. There have been many different period in history, but such a domination of the visual aspect is unprecedented. Everything we use today requires eyes. From television to gadgets and computers, eyes are under constant pressure. While this fact will make ophthalmologists happy, all […]
Tag: business
How to Create a Globally Viable Social Media Strategy
Whenever the concept of social media marketing is discussed, there is always mention of its capacity to connect you with a vast global audience. After all, market leaders such as Facebook and YouTube both claim to have more than one billion unique users, while image-based resource Pinterest remains the fastest […]
How to Reduce Employee Turnover
Keeping employees is almost a full time job. It costs more to hire a new employee than to keep an old one. Studies show, it can cost up to 9 months of a salaried employee's salary to replace him. Between ads for job openings, recruitment fees, and training costs, the […]
The Most Influential Experimental Marketing Campaigns Ever Pulled
5) Microsoft and the "One Source" The Xbox One had a huge marketing campaign spearheading its release, and Microsoft really went all the way with some of the tricks they pulled from their sleeve. Among those was the "One Source" advertisement for the console, which presented an army of soldiers coming […]
How Photography Impacts Online Sales? [Infographic]
Customers are increasingly favoring eCommerce sites that give them the best visual experience. And photography can greatly enhance their experience. Also the imagery has an important role to play in a navigational capacity. Images not only add life to a website but makes it convert better. The right images can […]
Cutting the Cost of your E-commerce Business in 3 Easy Steps
While the e-commerce business model may have first emerged in earnest at the turn of the century, it continues to grow in terms of popularity. This is reflected by numerous statistics, with Mashable reporting that online payment solution PayPal saw a total transactions of $4,423 per second during the third […]
Forgotten Offline Marketing Techniques That Still Work
For a long time now the only form of marketing major companies and businesses use is online marketing, completely disregarding the potency and availability of offline marketing. Granted, online marketing is more productive and more easily accessed by the common user, however, because it is so much present in the […]
Ways to Lower Your Business Costs and Remain Efficient
Chasing after cost-effective ways to run your business can be a double-edged sword since low cost solutions are usually not all that good. This can easily lead to lower work efficiency and reduced productivity. In some cases, a business establishment can even cut costs on the essentials, which literally forces […]
Tips on How to Start/Run Your Own Online Business
If you want to start your own business, but you don't have enough capital to open a store, then starting an online business might be just the thing for you. It is a lot cheaper and simpler, but this doesn't mean that you won't need hard work to make it […]
Innovative Funding Ideas for new Business Start-ups
In many ways, there has never been a better time to establish a business or pursue an independent career path. This is thanks to a number of technological, social and economic developments, which have empowered entrepreneurship and freelancing as viable careers. With technology giant Intuit estimating that 40% of the […]
Planning the Way to Success with Your Online Business
Building a new business or growing one that exists takes lots and lots of hours and lots and lots of hard work. Many of the wannabe and newbie webmasters I have met do not seem to understand this. Until they do, there isn’t even a chance of success. Back in the […]
What is the Cost to Start an Online Business
It’s all a function of that extremely precious commodity called time. When the alternator in your car quits, you can fix it yourself or turn to a mechanic. Working the Web is no different in this regard. Doing it yourself saves bucks, but may not be cost-effective. And it can […]