It’s just words – it can’t be that hard, right? If I had a nickel every time I heard this, Jeff Bezos would have nothing on me. Truth be told, a lot of people – especially people involved in the digital marketing industry – underestimate the value and importance of […]
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5 Strategies to Boost Restaurant Profits Using Digital Menus
The world of dining out has changed drastically, but if your restaurant changes with the times, you can boost your profits. One of the ways that you can take advantage of new technologies and make more revenue is by making your menus digital. With a digital menu and ordering platform, […]
10 Things About Your Website That May Be Hurting Your Business
In 2021, what’s the worst thing that could impact your business? Marketing errors, tough competition, low sales? Let’s backtrack a little. How do you know if your website is bad? Here are 10 tell-tale signs to watch out for. #1 Slow Page-Load Speed No one likes a website that takes […]
Co-Parenting: 6 Tips to Getting the Balance Right
For any child, having both parents present in their life, is the best possible option as they grow and develop into young adults. Sadly, this is not always possible for a variety of reasons. However, co-parenting, if carried out properly and managed well, helps lessen any disruption that a break […]
What is Email Infrastructure?
Email or electronic mail has revolutionized the art of communication. People want a rapid and easy communication method today. Advanced technology goes into making this quick and easy way of communication between two parties possible using digital devices. Technology Powering Sending and Receiving Emails The following diagram illustrates the technology […]
How to Announce Your Store Re-Opening
The past year has certainly been one of the most difficult for businesses. Business owners that were set for success suddenly found themselves struggling due to limitations and restrictions. Like everyone else, the last thing you anticipated was closing up shop. But that’s a decision many business owners had to […]
What are the Best Client-Centric Strategies for Law Firms?
Law firms are like any other firm in the world that is witnessing an increasing shift in the way clients react and demand today. One of the biggest reasons for this type of change is nothing but the fact that technology has made them aware of their rights as a […]
4 Quick Ways to Increase Website Traffic
Website traffic is the only thing that matters in the digital realm. If you have plenty of it, chances are, you are at an advantage against your competition. But the reality is you have little control over how your web visitors behave. You could have thousands of eyeballs on your […]
6 Tips for Engaging Clients in The Summer Months
The summer slowdown is inevitable and it can be difficult to engage meaningfully with clients. When they are busy and distracted by so many different activities, you need to find creative ways to engage them. These six tips can help you bring in more clients during the slow months. Tie […]
15 List Building Tactics to Consider Adding to Your Marketing Strategy in 2020
Email marketing is all about building a targeted audience that is clamoring to get what you have. They want to hear from you, they want to know what you know, and they can’t wait to do it. But, building an email list takes a lot of work today. Audiences are […]
11 Reasons to Start Your Own Website
Every prospective entrepreneur, before even entering the business market, is considering how to get to the customers’ knowledge as quickly as possible and convince them that it is their company that can offer them services/products that are significantly better than those of their competitors. Competitive struggle between entrepreneurs and companies […]
Building Your Small Business’s Brand in Four Easy Steps
Early in the lifespan of many small businesses, business owners make the mistake of overlooking one of the most important aspects of marketing: branding. However, thanks to digital media and the advance of social media, branding is more important than ever for businesses big and small. For small businesses, building […]