Digital marketing is a vital component of any sound marketing strategy. It’s no longer an add-on or a “nice to have” for your business but rather an integral part of what makes up your brand. Thus, it needs to be given the same kind of consideration and investment that you’ve […]
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Interesting Ways Technology is Impacting the Digital Marketing Industry in 2022
According to Statista, global data shows that marketing technology transactions reached a record 166 deals in 2021, nearly doubling the figure recorded in 2020. This means more companies are investing huge amounts of capital in digitizing and automating their commercial strategies to catch more customers. In addition, there was a […]
Digital Adoption in Schools Post COVID: Need of The Hour
The pandemic that began in 2020 had a lot of positive and negative effects on the education sector. The major drawback of COVID was that the schools were closed, and the education came to a standstill. In the initial phases of the pandemic, the online system was not that strong, […]
How Digital Signage Can Improve Efficiency at Your Manufacturing Plant
Manufacturing industries are facing fierce competition and technological advancement daily. Every manufacturer wants to stand out in the crowd when it comes to operations safety and quality. Communication is key to maintaining workers’ safety and the smooth flow of operations in any manufacturing plant. Traditional communication methods, including intranets, emails, […]
How Digital Asset Investors Can Stay Up To Date With Crypto Trends
Digital asset investors who want to stay updated with crypto trends must pay close attention to the market news. By reading industry news and following social media, you can get a sense of which digital assets are on the rise – and which ones could be headed for a fall. […]
How the manufacturing industry is using digital freight forwarding to maximize agility and efficiency
Be it good times or bad, when it comes to the manufacturing industry, two things are of the utmost importance: innovation and efficiency. Innovation allows you to invent (and reinvent) products that customers want, and efficiency enables you to build these products and get them to your customers at the […]
Digital Marketing For the Novice
So you’ve got this amazing product or service that you can’t wait to launch to the world. You’ve done your research, found your target audience, and know exactly how to appeal to them. The only thing left is marketing. While you don’t want to leave anything to chance when launching […]
Digital onboarding: what is it and how does it work in banking?
Digital onboarding processes have been taking place in this way for several years now. With the arrival of the Covid-19 pandemic at the end of 2019, the adoption of this form of onboarding has been accelerating. We call digital onboarding the process in which customers sign up online, or the […]
Why Digital Marketing is Important for Small Business
We are in the midst of the new era. The new era of technology. Whether we like it or not it is the new reality. If you do not take advantage of online marketing, you are missing out on the majority of shoppers. Before we get into that, though, you […]
What Does a Digital Marketing Agency Do?
Digital tools and technologies have changed every aspect of human civilization. The incorporation of digital technologies has also upturned the business and its marketing. Digital Marketing is one of the most important & popular additions to business marketing strategy with the development in internet & technology. There are different types of […]
Digital Marketing Mistakes To Avoid
Digital marketing is a fundamental part of any successful business. When done effectively it can make a big difference between you and your competitors. However, it is tricky business and requires strategy to get it right. There are a variety of elements that must be used in combination in order […]
Healthcare Digital Marketing: An Effective Strategy
Healthcare providers are increasingly turning to digital marketing to reach and engage with patients. Healthcare digital marketing has become a vital strategy for medical practices, hospitals, and healthcare organizations to connect with their target audience, build trust, and drive patient acquisition. The Digital Transformation of Healthcare Marketing Recent years have […]