Customer is the king for any business; this holds true for the printing businesses too. As a printing business, the key challenge you may be facing apart from retaining existing customers, could be to find potential customers. Without marketing it could be impossible to survive and an effective marketing campaign […]
While it might seem as though it’s still too early, the holiday season is rapidly approaching. If you own a business or you are a marketer, the holiday season can represent a significant portion of your annual sales. By boosting your social media marketing strategy, you can ensure your brand […]
1) Make Your Cards Easy to Read Contrary to what you might think, more does not necessarily equal better. You should not try to cram too much information into your business cards; instead use the space wisely and sparingly. Only display relevant contact information, and a short slogan about the […]
Are you on the verge of starting a new business? Go ahead! But, setting up new business is a hard task. It requires a lot of hardship, money and effort. Before starting a business you must be well aware of some crucial elements without which your business cannot achieve success. […]
We talk about serious business, making an impression, building an identity and solidifying the foundation. Then, why we consider a logo something of little worth? Lend a thought. A stylish, trendy logo has great potential to develop unwavering familiarity with the audience. A logo is not just a symbol, but […]
More and more credit card users are defaulting on their credit card payments to a point where the credit card companies have to use debt collectors to recover what customers owe them. Though credit card companies make money from late payment fees, perhaps shifting their approach to providing customer service […]
If you are a business engaged in supplying customers and sending out invoices to be paid at a certain date, then you are undoubtedly aware of how important it is to send out your invoices on time. But making sure your invoices are sent according to a specific schedule is […]
The name of the game in the intensely competitive business world is to stay updated. The year has turned and with it many new trends are already starting to emerge for customer support services in 2015. It is essential that the business owners know about these and use the call […]
In the business world, knowledge about your market is power over your competition. But what kind of information do you really need to know about your customers? And how do you gather all those precious data? Of course, you want to find a lot about the people who bought from […]
Even taking into account styles, attitudes, and personalities, customers’ goals are not as arbitrary as one would imagine. Two factors influence what goals customers seek and the market segments they belong to: the characteristics of their organizations and their positions. Using these two factors helps you to suggest goals that […]
Though the basic model is sound, it is quite lacking. For starters, it's too simplistic that it's even naïve for its purposes. A sales page will not automatically convert people into sales. A money router will be useless without profit generation. And the visitors who decided not to purchase your product will most […]
On a fundamental level, SEO (search engine optimization) remains an integral tool for small and large businesses alike. Despite this, however, it is a technique that has changed considerably since the turn of the century, thanks primarily to Google’s increasingly obvious penchant for content marketing and the development of a […]
