Search Results for "competing products"

Branding

Understanding the Apple Empire

The Apple empire began humbly enough with the incorporation of the company in 1977. The first twenty years saw steady growth in the field of personal computers. The empire, as it is recognized today, really began in 1997 when Steve Jobs returned to become interim CEO and the innovations began […]

Advertising

Adcash, an Ad Network for your Business

The most popular way for webmasters to monetize their websites is by displaying ads to their visitors which run into millions. If you are a smart advertiser, you wouldn’t let this untapped audience growth slip away from you. Thousands, if not millions, of advertisers are already promoting their ads and […]

software
Services

The History of Software Company “Infor”

Infor Global Solutions is a supply chain and logistics technology and ERP services provider that has just completed the $675 million acquisition of GT Nexus, an International provider of cloud-based commerce technology. This acquisition further stamps Infor’s reputation as one of the leaders in the enterprise application field and once […]

Branding

Smart Ways You Can Gain A Competitive Advantage

Many businesses face heavy competition. In order to succeed, you need to find a way to gain an advantage. If you can operate more efficiently or ramp up your marketing efforts, you may be able to outperform the competition. Use these tips to succeed in a crowded marketplace. Integrate your […]

Branding

How Christmas Adverts are Radically Changing Brand PR Strategies

Gradually, marketers have mastered the technique of harnessing the raw emotions that are associated with any major festive season—joy, excitement, nostalgia plus gratitude—and then conveying these in well designed commercials with the sole intention generating optimum emotional impact among the audience. But with the growing popularity and excessive media hype, […]