Search Results for "prospective consumers"

Leadership

Understanding the Art of Demand Generation

When it comes to functioning and thriving in the global market these days, it all comes down to your approach to marketing and communications. It goes without saying that the global market is larger and more competitive than ever. Inevitably, what comes hand in hand with that truth is the […]

Marketing

Understanding the World of Digital Marketing

Digital marketing is not entirely all new, but these days it has been deemed as anything that is related to marketing efforts that use electronic devices or the internet. Marketers have since leveraged digital channels (by ‘digital channels we mean search engines, email, social media, and websites) in order to […]

business intelligence
IT

Where is Business Intelligence Being Applied Now

Business Intelligence (BI) analytics has become a lucrative profession with great demand in the corporate, government, and non-profit sectors. In the good old days, companies used to calculate figures based only on speculation. However, from the 1960’s, the demand for inclusive and comprehensive data analysis has increased manifold. Today, big […]

how-to-use-linked-in-for-business
Social media

How to Use LinkedIn for Business

Nowadays LinkedIn isn’t merely a platform for job placement or rendezvous for professionals coming together. Although the professionals and job seekers are seeking career moves through the LinkedIn network, at the same LinkedIn is also a platform to promote business like other social networks. LinkedIn not only helps in connecting […]

Marketing

Why a Vlog May Just Blow Up Your Business

At first instance, you might think a video blog (vlog) as being pretentious and time wasting right? However, be prepared to eat humble pie since video content is now taking over the world. Studies show 60% of internet users are more likely to watch a video rather than read your […]