Isn’t optimum brand recognition across the globe a prime pursuit of your deployed digital marketing strategy? And indeed, when implemented through the truly effective strategies, internet marketing does succeed in giving a sound 22% ‘boost’ to engagement over your brand from customers worldwide that consequently results in doubling up the […]
Whether you’re crafting a new blog post, designing a social media campaign, or evaluating web analytics to find out more about your target audience – the basic objective for every marketing specialist remains the same, attracting high-quality prospects to their business. Of course, that’s easier said than done in today’s […]
Digital marketing is not entirely all new, but these days it has been deemed as anything that is related to marketing efforts that use electronic devices or the internet. Marketers have since leveraged digital channels (by ‘digital channels we mean search engines, email, social media, and websites) in order to […]
The company website opens a window on how the business operates. Moreover, 75% of customers claim that they judge the trustworthiness of a company by its site. That’s why businesses are looking for ways to build customer loyalty through their website. In this article, we will focus on the top […]
It is an established and a well-known fact that Japan is one of the economic giants worldwide. Having achieved a remarkable growth and rapid expansion in the second half of the 20th century after the second world war, its triumph is greatly propelled by the highly successful car and electronics […]
Business Intelligence (BI) analytics has become a lucrative profession with great demand in the corporate, government, and non-profit sectors. In the good old days, companies used to calculate figures based only on speculation. However, from the 1960’s, the demand for inclusive and comprehensive data analysis has increased manifold. Today, big […]
Nowadays LinkedIn isn’t merely a platform for job placement or rendezvous for professionals coming together. Although the professionals and job seekers are seeking career moves through the LinkedIn network, at the same LinkedIn is also a platform to promote business like other social networks. LinkedIn not only helps in connecting […]
At first instance, you might think a video blog (vlog) as being pretentious and time wasting right? However, be prepared to eat humble pie since video content is now taking over the world. Studies show 60% of internet users are more likely to watch a video rather than read your […]
Internet marketing has been known to be one of the best strategies to cut through geographical barriers across the globe. Internet marketing has also been proven to be one of the best approaches for effective marketing. In 2017, an increasing number of consumers are using social media for insights on […]
Marketing has reached new heights in the digital age! All hail the digital age – TV is dead… Don’t mourn the loss of TV advertisements too long, or you will through us all back into the 20th century. TV advertisements used to be king over the last century, it’s hard […]
Despite being small images, a carefully designed logo has a power to carry a significant information about the business and work as an important component in branding. After providing a bulk of information about the company and its values, a thoughtfully designed logo can benefit entrepreneurs in several ways. From […]
To say that the sales profession has changed dramatically in the technology era just might qualify as the understatement of the year. In fact, it has changed so much that some industry insiders feel that the strong people skills required in the past are no longer as relevant. People who […]
