Instagram currently has over a billion active users on their platform. With so many active users, you might be wondering why your following isn’t growing at a faster pace.
If that’s the case, today you will find a bunch of useful tips and working methods to start increasing your follower count immediately. Some of these methods can be done manually, while other might be better accomplished with automation tools or using any of the popular Instagram bots on the market today.
Whether it’s finding new hashtags to promote and use, or making sure your engaging with comments and new followers daily, it all has a great impact on building your Instagram account with new followers daily.
Let’s get started.
1 – Use Trending and Popular Hashtags
The most popular way to reach new audiences through Instagram is with their hashtags. Since no one is allowed to use links (except in their profile), hashtags are the next best thing. When someone is searching for content and updates on Instagram, they are likely going to choose a popular hashtag as well.
When creating content for your account, be sure to mix things up and do not always use the same hashtags. Be sure to include trending topics and events, news stories, and also popular celebrities or brand names when applicable.
As important as hashtags might be on Instagram, they are often being used in the wrong ways. If you want to stay away from some of the worst Instagram marketing practices in 2019, be sure to check out this article from Forbes on five methods to stay away from.
2 – Take Advantage of Instagram Stories
Millions of users are uploading images and videos to Instagram, but not many of them are taking advantage of what Instagram Stories has to offer. It’s not just a stream of videos, it’s a great way to engage with your audience and show them you have content that is worth subscribing too.
Brands of all sizes are using Instagram Stories to not only reach and gain new followers; they are also increasing sales and gaining attention from the competition in the process.
Even if you are fairly new to the concept of Instagram Stories, be sure to try it out today.
3 – Start Using a Pattern Design for Updates
Not all Instagram users and accounts are the same. Some will just throw an update on there and move on to the next. Others will spend time on their designs and make sure they have one text-based photo, then a video, then another text-based photo. This can also help with the branding and professionalism of your Instagram account while making it also trend away from fraudulent and counterfeit brand accounts.
The end goal here is to have a nice visual design and a pattern in place. It doesn’t make a huge difference, but it is just one more nice visual to entice your audience to start following your account.
4 – Keep an Eye on Your Competition
If you want to gain more followers than your competition, you need to make sure you are keeping an eye on them. This is important for a number of reasons, but one of the most important is to see what type of content they are creating that often trends.
Don’t steal the same content if you find something that is going viral. Try and add your own twist and branding to it, then maybe do some paid advertising to give it an extra boost.
5 – Tell Your Users to Follow Your Account
The last and most simple — yet very effective — way to increase followers to your Instagram account, is to actually ask your users to start following you!
You might be surprised at how often people will look at your updates and then just scroll off to the next one. Reminding them to subscribe for future updates and news is a good way to get them to act while they are still on your site.
Some of the most popular accounts on Instagram are actively running viral contests and promotions to try and get users to not only subscribe and follower but to also share and promote their content as well. This is a win-win situation when done correctly.
Start Growing Your Instagram Following Immediately
As you can see, there are plenty of ways to gain more traction and reach new users on Instagram. The most important thing is that you are creating content that your audience likes and that they want to keep getting over time.
If you want to find success on Instagram, both in terms of marketing and ROI, you need to understand the market and what they are looking for. Be sure to check out the Instagram stats below, and also see how they apply to your own branding and content creation efforts.
- One billion people now use Instagram to post pictures and videos and to look for new content.
- 59% of U.S. users are under the age of 30.
- 95% of U.S. Instagrammers use Youtube
- 30% earn up to $30K/year.
- 38% of users check Instagram multiple times a day
At the end of the day, content is still king. Anyone can buy traffic on social media, but the best users are the ones who organically find your content and then click on that follow button. This seems obvious enough, but it’s the underlying reason why someone is going to follow an account. Make sure the basic step applies, then be sure to implement these other effective methods as well.