SEO

SEO

How to Avoid Anchor Text Over-Optimization Penalties

Most businesses realize the power of search engine optimization (SEO), but some get a little over-zealous and repetitive in their efforts. With 2013 bringing a rise in penalties due to Google’s Penguin 2.0 update, now is the time to rethink your SEO strategy and marketing efforts. Namely, you’ll want to […]

things to know about penguin 2.0
Internet SEO

What You Need To Know About Google Penguin 2.0

Is your website having trouble with the recent Penguin update? You are not alone. Other websites from white-hat seo websites to black-hat seo websites are also having the same trouble with the dreadful Penguin. Most websites’ seo campaigns have stopped to learn about this Penguin update and to modify their seo […]

SEO

Tackling Google’s Penguin Updates

When sites are hit by Google algorithm changes, it can sometimes seem like a long road to recovery. Indeed, website owners may be moved to express the view that it will actually be impossible to recover. The good news is that it will almost always be possible to get things […]

SEO

How Are You Measuring SEO Success?

Whether you have made an investment into using professional SEO services or have set up Google Webmaster Tools and are looking to boost your search presence yourself, one huge consideration is going to be whether you are getting a return on your investment, both in terms of finances and/or time. […]

Marketing SEO

The Leading SEO Indicators in 2013

In almost every form of progressive industry, indicators are used to analyze data and forecast future performance. From the results that are generated, it is possible to adapt or tailor an existing strategy to achieve more effective results, and this method of working is prevalent across a host of financial, […]

SEO

Useful Tips for Smart Link Building

Link building is the most important component is any successful SEO campaign. The more links you got and the better quality these links are, the higher you’ll rank. When we built our online toy store, we were faced with the choice of using an SEO agency or doing SEO in-house. Today our […]

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SEO

The Most Affected Websites by the Penguin 2.0 Update

The recent Google’s Penguin updates have impacted on various webmasters quite adversely. A few days after Google announced its latest roll-out, a lot has been reported in terms of the biggest losers. Just a few weeks before the updates, Google’s Matt Cutts announced that the impact was going to be […]

SEO

The Importance of Back Linking for SEO

Ensuring the presence of good inbound links to a site is an important aspect of search engine optimization. This is because having good backlinks increases the value of a site in the eyes of search engines. While evaluating the links, search engines also take into consideration the quality of the […]