SEO

SEO Social media

How Google+ Influences Organic Search

When it first debuted as a social media tool, Google+ was a sort of punch line — there was Facebook, Twitter and, the annoying cousin who showed up late to the party (but who's usually a totally cool guy), Google+. Adding to this stigma, in early November 2013, a particularly […]

SEO

SEO-an Emerging Career Option with a Bright Future

SEO is emerging as a recognized career across the globe. With numerous career prospects available in the field, SEO is a preferred career option available among the young students. The following article talks about the career opportunities in SEO. Read on… Online industry is a booming sector, where in Search […]

SEO

The Basics of Keyword Research

In the search marketing field, effective keyword research is a vital key to obtaining high returns. Keyword research gives you a deeper understanding about your customers and their desires. It also helps you to boost your webpage rank and attract the right kind of visitors to your website through SEO. […]

Search Engine Marketing
SEO

A Crash Course into Search Engine Marketing Jargon

Search engine marketing is becoming more and more of an influence within the way business is done on the internet. For the past several years, search engine optimization has been understood by the general public as something that runs in the background, behind the sites we know, love to visit, […]

SEO

Anchor Text in a Post Penguin World

With the Penguin 2.0 update that rocked the SEO world in late May, anchor text became quite a big topic of discussion in the SEO community. What level of exact match anchor text is appropriate to use in a post penguin world? What about partial match anchor text? How do […]

SEO

How to Avoid Anchor Text Over-Optimization Penalties

Most businesses realize the power of search engine optimization (SEO), but some get a little over-zealous and repetitive in their efforts. With 2013 bringing a rise in penalties due to Google’s Penguin 2.0 update, now is the time to rethink your SEO strategy and marketing efforts. Namely, you’ll want to […]