PPC Advertising is a promising marketing channel, and many businesses are generating profitable revenues from it. However, PPC advertising is a tough cookie and needs significant expertise to drive decent business results. Sometimes, business owners or new marketers create some ad campaigns, but they end up wasting money due to […]
Marketing
The reason content marketing is effective: why is it important for your business?
There are quite a few reasons why online marketing companies say that content matters more than you think. There’s a reason the phrase “content is king” has become so well-known. In this article, you’ll get to know more about the benefits of quality content marketing! “Content is king”: the basis […]
How Digital Marketing Transformed Itself Throughout The Years
The world is a playhouse of different individuals and their different mindsets. Over 7.8 billion people reside in this complex world, and more than 170 million ardently use social media to stay connected. This means every professional is expected to be familiar with the core tenets of Digital Marketing. But […]
Boost Online Reputation with the Healthcare Video Marketing
Videos have become an integral part of our lives. From advertising to marketing a product, videos have surely shown how powerful they are. Videos are very effective since they can be retained for a longer time and impress the consumer’s mind. This article further shows how a video can help […]
Social Media Marketing Tips For Brands
Facebook has 2.2 billion monthly active users in the world. One hundred fifty million people use Pinterest every month, and Instagram is the second-largest social media network in content marketing. These statistics show that social media marketing can be a fruitful powerhouse that aids strengthen branding, build quality leads, and […]
New Trends in Digital Marketing Post COVID-19
Nobody was aware of how severe the impacts of COVID-19 would be on our daily lives. It restricted people from going outside, making them buy things online from only specific shops and retailers. This badly impacted business and halted market growth and affected several other industries such as travel, entertainment, […]
Best Practices For Adding Reviews To Your Website
It is common knowledge that online reviews are playing a significant role in customers’ buying decisions, so it is worth paying careful attention to them. Also, 92% of customers read online reviews and it is also a known fact that reviews tend to enhance your SEO ranking. The consumer reviews, […]
8 Powerful Methods That Massively Increase Your Instagram Reach
All social media platforms, especially Instagram, have become essential for every digital marketer in today’s competitive world. Studies report that at least 50% of users on Instagram follow brand profiles, and this is going to be the continuous scene in the days to come. Planning and implementing a marketing strategy […]
6 Fundamental Rules Of Designing A Memorable Logo
Paul Rand, possibly the most famous designer on the planet, once said this about logos: “A logo doesn’t sell (directly), it identifies. It’s only by association with a service, product, business, or a corporation that a logo gets its only true meaning. It derives its usefulness and meaning from the […]
Importance of User Generated Content in Marketing
Ever wondered how businesses promoted when there was no media were? It was the word of mouth that people believed in. I think that it is still the most reliable source of advertising as it makes your product more believable for the customer to buy. What if we use the […]
Why use a quality email address checker in your newsletter?
Starting to engage in advertising activities, one of the first ideas that may come to mind for a novice marketer may be the idea of using newsletters. And, indeed, this type of advertising seems quite cheap and affordable, compared to paid newspaper advertising or at least advertising placed on banners […]
Top Multi-Channel Listing Software Solutions for eCommerce Sellers
In an era where new sellers stem up every day, it’s not easy to sell products and services. There’s a simple principle in any business, the more you reach customers, the more you sell. , emphasizing single eCommerce marketplace management is not the key to success. Thus, to enhance your […]