Marketing

Marketing

How Content Impacts Email Deliverability

Subscriber engagement is an integral metric that will determine a campaign’s email deliverability. It’s more than a short-term victory for your brand, as ensuring your email is personalized and engaging means more open and click-through rates. As a result, it will not send your message to a junk folder. Your […]

Marketing

5 Ways to Improve Your Local Search Rankings

When your customers search for a product or business on their favorite online search engine, they generally only look at the top 3–4 listings, and sometimes only the first page of results. If your business is on the other pages, that potential client or customer is never going to know […]

Marketing

Why a Vlog May Just Blow Up Your Business

At first instance, you might think a video blog (vlog) as being pretentious and time wasting right? However, be prepared to eat humble pie since video content is now taking over the world. Studies show 60% of internet users are more likely to watch a video rather than read your […]

Marketing

Marketing Tips for Auto Mechanics

Life as an auto mechanic invariably means getting your hands dirty. It’s your job to fix other people’s cars and trucks, so website design is probably not your strong point. However, without a website, you might find it hard to attract new customers in the digital age. Here are some […]

Marketing

9 steps to get started on an Email Marketing Planner

Email marketing can be the lead generation lifeline for your consulting practice. As a consultant, using email the right way can be elementary in driving business results. It can be the backbone of your entire consulting practice, nurturing potential clients and getting repeat engagements. Thereby, creating an email marketing planner […]

Marketing

Tips For The Novice Blogger

We all dream of getting paid to do something fun with our time, particularly if it’s a hobby that we can do from the comfort of own bedrooms. Blogging is one of the ways that people have been achieving this dream. You can run a website, fill it with your […]