Video content is one of the integral elements of content marketing not just in the current year (2017) but it has been ever since digital marketing struck roots. And what better platform to market your content than YouTube. This is one of the leading platforms that allow you to share […]
Marketing
Is Submitting Your Website to Directories Still Worthwhile?
For a long time, one of the first suggestions of many SEO (Search Engine Optimization) specialists for improving your rankings on the major search engines was to submit your website to web directories, preferably human edited ones. I assume everyone or mostly everyone reading this article knows the difference between […]
How Content Impacts Email Deliverability
Subscriber engagement is an integral metric that will determine a campaign’s email deliverability. It’s more than a short-term victory for your brand, as ensuring your email is personalized and engaging means more open and click-through rates. As a result, it will not send your message to a junk folder. Your […]
5 Ways to Improve Your Local Search Rankings
When your customers search for a product or business on their favorite online search engine, they generally only look at the top 3–4 listings, and sometimes only the first page of results. If your business is on the other pages, that potential client or customer is never going to know […]
Top 4 Ways to Include Bots in Your Digital Marketing and Sales Strategy
There are many jargons going on that automation is turning out to be a threat to manual jobs. It might be somewhere right, but not in all cases, why because there should be some type of human intervention to make sure the work is done accurately. However, here we […]
Why a Vlog May Just Blow Up Your Business
At first instance, you might think a video blog (vlog) as being pretentious and time wasting right? However, be prepared to eat humble pie since video content is now taking over the world. Studies show 60% of internet users are more likely to watch a video rather than read your […]
7 Proven Headline Formulas That Will Help You Get Clicks Like Crazy
Do you think writing is easy? Actually, it is not. It is an art, and not anybody can be the artist. The American Novelist Ernest Hemingway said, “All you have to do is write one true sentence. Write the truest sentence that you know.” Writing the truest sentence that you […]
The Importance of Internet Marketing in 2017 and How Businesses Can Benefit
Internet marketing has been known to be one of the best strategies to cut through geographical barriers across the globe. Internet marketing has also been proven to be one of the best approaches for effective marketing. In 2017, an increasing number of consumers are using social media for insights on […]
Marketing Tips for Auto Mechanics
Life as an auto mechanic invariably means getting your hands dirty. It’s your job to fix other people’s cars and trucks, so website design is probably not your strong point. However, without a website, you might find it hard to attract new customers in the digital age. Here are some […]
9 steps to get started on an Email Marketing Planner
Email marketing can be the lead generation lifeline for your consulting practice. As a consultant, using email the right way can be elementary in driving business results. It can be the backbone of your entire consulting practice, nurturing potential clients and getting repeat engagements. Thereby, creating an email marketing planner […]
Tips For The Novice Blogger
We all dream of getting paid to do something fun with our time, particularly if it’s a hobby that we can do from the comfort of own bedrooms. Blogging is one of the ways that people have been achieving this dream. You can run a website, fill it with your […]
Signs You Need Digital Marketing Strategy in 2017
It is the right time you think of using a strong digital marketing plan to support your digital transformation. However, the question is where to do start whether you wish to enhance the digital marketing strategy in 2017? Well a specialist in digital marketing and strategy does not think it […]