It has been a long time coming: research reveals the number of mobile users in 2014 increased exponentially when compared to the number of users in 2010. The mobile marketing opportunities are currently enormous. Chief Marketing Executives (CMOs) need to develop a solid mobile marketing strategy. Below are some important […]
Marketing
Top Things You Need to Get a Product Photograph Right
With internet becoming more and more important with every passing day and attracting increasing number of users, more businesses are moving towards it. Online presence is now almost imperative. And lots of businesses are also going the ecommerce way. So, the use of images is also becoming more and more […]
Simple Ways to Prevent Misunderstanding in Online Communication
In this digital age, there is lot of online interaction that’s taking place. The communication is through written form that sometimes resulted in misunderstanding. There are several factors that can affect misinterpretation and one of this is on how you control yourself from reacting. Create a smooth conversation online and […]
Best Ways Small Online Retailers Can Drive More Revenue and Traffic
Ecommerce, as a burgeoning industry, provides a platform for businesses to flourish in an unprecedented manner. Both models of doing business online—the ‘brick and click' model as well as the ‘virtual marketplace' model—face a competitive market where establishing a business successfully with good traffic and revenue is a task for the […]
How Promotional Pen Can Be Used in Hotel & Travel Industry
If you run a business, then you will always try to expand your business for good things. Nowadays, hotel and travel industry is growing day by day. The facilities to the clients are flawless and that is why many people are showing interest to eat more and travel more. So, […]
Microsoft: Brand Values and the “Four P’s” of the Marketing Mix
Modern days are characterized by the expansion of the Internet, the development, and the improvement of computers - such a particular invention that has not just affected an extensive amount of individuals but has also become a sine-qua-non requirement of millions of people. Among computers, consisting of products such as […]
When it's Time to Become Professional Brand?
Although, the internet offers unlimited opportunities to businesses of any size, there is widespread misconception that becoming professional brand is something only large, international corporations could actually be able to handle. When and why do You Need Professional Brand? No matter whether you are looking to drive more customers online […]
Create a Well Developed Go-To-Market Strategy for Optimized Decision-Making
Organizations have many functional areas (Sales, Marketing, Development, Finance, etc.) and moving parts (people). The development and execution of the go-to-market strategy gives the organization focus and direction by providing a framework for decision-making. Specifically, when opportunities and obstacles present themselves, the go-to-market strategy should be the viewing lens. . If the strategy […]
Promote Your Business Values Effectively
Today, the online marketing has become the most important aspect to promote, enhance and to develop businesses in faster means. The online marketing is mainly considered to be the easiest solution in marketing, where the business would get more outreach by simply increasing the targeted traffic to the corporate sites […]
Email Etiquette Around The World
When sending an e-mail, you do not just send the message whichever way you like especially if it is a business e-mail. Depending on the type of message as well as the recipient, you need to know the right way of doing it. You have to be knowledgeable with e-mail […]
Factors that Impact Market Research - Access & Sampling
When developing a survey to suit your business market research needs, there are a number of considerations to keep in mind to ensure you successfully gain valuable insight from your target audience. This guide by leading UK audience insight company Redshift Research (Click here to view their range of professional […]
The 6 Most Appealing Logo Design To Sway Your Customers
We talk about serious business, making an impression, building an identity and solidifying the foundation. Then, why we consider a logo something of little worth? Lend a thought. A stylish, trendy logo has great potential to develop unwavering familiarity with the audience. A logo is not just a symbol, but […]